Find YouTube Creators for
Smart Home
Connect with in-depth Tech Enthusiasts on YouTube. Drive external traffic to Amazon with authentic content that converts.
YouTube Smart Home creator benchmarks
What creators in the Smart Home niche look like on YouTube.
Preview data - full benchmarks unlock as we add more creators.
0
In this page's matching set
178,000-680,000
Typical creator audience size
2.8%-3.2%
25th-75th percentile
$6,840-$17,100
Estimated from median creator data
Top creators for Smart Home on YouTube
A live sample of Tech Enthusiasts available for Smart Home campaigns.
Followers
520,000
Engagement
2.8%
Avg Views
180,000
Followers
210,000
Engagement
3.0%
Avg Views
78,000
Followers
420,000
Engagement
2.6%
Avg Views
156,000
Followers
290,000
Engagement
3.2%
Avg Views
95,000
Followers
520,000
Engagement
2.9%
Avg Views
195,000
Followers
680,000
Engagement
3.1%
Avg Views
245,000
Followers
420,000
Engagement
3.4%
Avg Views
145,000
Followers
315,000
Engagement
2.7%
Avg Views
108,000
Followers
380,000
Engagement
2.9%
Avg Views
135,000
Followers
320,000
Engagement
3.0%
Avg Views
115,000
Followers
178,000
Engagement
3.4%
Avg Views
62,000
How to Succeed with Smart Home on YouTube
The strategy for YouTube is unique. Here is how top Smart Home brands are winning on this platform.
1. The “Hook” Strategy
On YouTube, you have less than 3 seconds to grab attention. For Smart Home, this means showing the setup guides immediately.
2. Leverage Trends
YouTube is driven by trends. Use our creators to identify which audio or format is currently viral in the Smart Home community and adapt your product content to fit that mold naturally.
3. The “Link in Bio” Funnel
Unlike other platforms, YouTube traffic flow is specific. Ensure your creators are using clear CTAs to direct viewers to their bio link, which should go directly to your Amazon listing.
4. Authenticity Over Production
High production value often performs worse on YouTube for Smart Home products. Raw, authentic user-generated content builds more trust and drives higher conversion rates.
- Setup Guides content that shows results in the first few seconds.
- Routine Integration storytelling that matches YouTube viewing habits.
- Ecosystem Fit clips that can be repurposed across ads.
- Anchor the pitch around avg roi (3.6x).
- Lean into creators signals for higher conversion intent.
See How Perfect Matches Look
From match score to first email—everything you need to close the deal.
Matches are personalized to your product—here are examples across different niches:
Sarah Chen
Certified yoga instructor and wellness coach helping busy professionals find balance through mindful movement.
Marcus Rodriguez
Tech reviewer specializing in consumer electronics and AI tools. Honest reviews for real people.
Emma Nakamura
15-minute meals that actually taste good. Japanese home cooking made simple for everyone.
Frequently Asked Questions
Why use YouTube for Smart Home marketing?
How do I find Smart Home creators on YouTube?
What is the ROI for YouTube Smart Home campaigns?
Best Markets to Start with Smart Home
Prioritized by creator availability in our index.