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Find YouTube Creators for
Home Decor
Connect with research-led Home Stylists on YouTube. Drive external traffic to Amazon with authentic content that converts.
YouTube creator benchmarks for Home Decor
Directional rate, engagement, and CPM bands for home decor campaigns on YouTube.
$360–$1,566
Per post estimate
2%–6.1%
Directional range
$15–$43
Estimated CPM
- • Ranges are directional and intended for planning, not fixed quotes.
- • Creator quote ranges are normalized across platforms to estimate typical per-post planning rates.
- • Individual creator rates can exceed ranges when content rights or whitelisting are included.
- • Benchmarks do not account for fixed production costs or product seeding.
How to brief YouTube creators for Home Decor
Use this page when the platform and niche both matter. A strong YouTube brief for home decor should tell creators what problem to show, what product proof to capture, and where the viewer should go next.
Home Stylists who can turn home decor product proof into native YouTube content for Amazon shoppers.
Prioritize creators with recent home decor content, stable engagement, clear product visuals, and comments that show real buyer intent.
Ask for one sharp hook, one credible use case, and a creator-specific reason their audience would care about this product now.
- Audience fit for home decor shoppers
- YouTube posting consistency and format quality
- Proof that past product content earned saves, comments, or clicks
- A simple CTA that matches the viewer stage
YouTube Home Decor creator benchmarks
What creators in the Home Decor niche look like on YouTube.
Based on 18 creator profiles in our index.
18
In this page's matching set
14,300-2,930,000
Typical creator audience size
5.4%-9.0%
25th-75th percentile
$10,320-$25,800
Estimated from median creator data
Home Decor creator examples on YouTube
A live sample of Home Stylists available for Home Decor campaigns.
Hi🌸 Enjoy the Art of Sound therapy and relaxation💗Whether you’re here to unwind after a long day, fall asleep faster, or simply enjoy the tingles, this channel is your safe, cozy space✨ I offer Custom videos made just for you! If you have specific triggers or ideas you'd like to see, feel free to reach out for personalized content🌸 💌 [email protected] Thank you for being here💎
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25,000
Engagement
9.0%
Avg Views
6,750
Twitter: @CharroPolitico
Followers
1,760,000
Engagement
9.0%
Avg Views
193,382
This is a simple channel where I share my projects and challenges in my own way. Every bit of your support helps me keep going and create more. For business inquiries: [email protected] +966563999719
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2,910,000
Engagement
11.0%
Avg Views
74,721
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863,000
Engagement
14.0%
Avg Views
6,363
Welcome to the premium side of Indian YouTube. I’m Ashris, and on this channel I explore languages, maps, cultures, history, and philosophy, trying to distill complex ideas into stories that are visual, clear, and worth your time. If you’re curious about India, civilization, and the patterns that connect people across time, you’ll probably feel at home here. Contact: [email protected]
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770,000
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5.9%
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Maneja tu piscina como un profesional y ten la seguridad y confianza de que te estás bañando en perfectas condiciones.
Followers
2,920,000
Engagement
9.0%
Avg Views
381
Ola! Meu nome é Márcio aqui no cantinho de casa você irá aprender a como cultivar frutíferas em vaso, hortas em vaso alem de saber informações reais de como fazer suas plantas produzirem frutos mais rápido e tratar as principais doenças. SITE: https://www.cantinhodecasa.com APLICATIVO: https://play.google.com/store/apps/details?id=com.cantinhocasa INSTAGRAN: @cantinhodecasaoficial FACEBOOK: https://www.facebook.com/cantinhodecasaface YOUTUBE: https://www.youtube.com/channel/UCywL8mGqZfMuW1XHHd-CUAQ
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2,930,000
Engagement
5.0%
Avg Views
12,106
Всем привет! Меня зовут Сергей. Я люблю разные игры . Пусть каждый на моем канале сможет найти для себя что-то новое и интересное . Спасибо, что вы со мной. *****FOR DEVELOPERS/ДЛЯ РАЗРАБОТЧИКОВ**** [email protected] это единственный адрес электронной почты, который я использую - все остальные запросы являются мошенническими [email protected] is the ONLY E-mail I am using - all other requests are SCAMMERS 🔴 МОЙ БОЕВОЙ ТОВАРИЩ ✔️Процессор - AMD Ryzen 9 9950X3D ✔️Память - DDR 5 Kingston Fury Beast Black AMD 64 gb 6000MHz ✔️Материнская - ASUS ROG STRIX X870-F GAMING WIFI ✔️3 Накопителя M.2 по 2 Tb - Samsung 990 Pro ✔️Видео карта - ASUS GeForce RTX 5080 ROG Astral OC Edition 16G ✔️Микрофон - HyperX QuadCast S ✔️Охлаждение - Cougar Poseidon Elite 360 ARGB ✔️Корпус Cougar FV150 RGB black ✔️Наушники - Hyper X Cloud 2 ✔️Мышь Razer Basilisk V3 ✔️Клавиатура Lunacy In Space 98 ✔️Монитор - GIGABYTE M32Q 31.5 🔴Для стримов ✔️STREAM DECK + BLACK ✔️Камера Logitech 1080p Pro Stream
Followers
405,000
Engagement
5.3%
Avg Views
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Hi! My name is Danielle. I’m a home gardener who sells cut flowers at a roadside stand. I create gardening videos on YouTube about garden design, planting, budget gardening, garden tours, garden DIYs, and growing cut flowers. I work as a garden writer and photographer specializing in bulbs. I have previously worked in vegetable farm management and I’m a Penn State master gardener volunteer. I hope my cut flower garden will provide inspiration, education, comfort, and joy to everyone. I'm in a wet and humid climate. Zone 7a. Last frost approximately April 23. First frost approximately October 25. 100% Organic/No Spray.
Followers
177,000
Engagement
6.3%
Avg Views
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Hello everyone, Thank you for watching and visit my channel. I'm will upload new tutorial video 2-3 times for week . I hope you'll enjoy with my video and I'll improve for better. Please SUBSCRIBE to our CHANNEL and hit the BELL icon to get notified. My channel Youtube : https://www.youtube.com/c/Chanida Facebook :https://www.facebook.com/chanidahandmade18 I would really appreciate it if you could support me by subscribing to the channel. Follow the link below https://www.youtube.com/channel/UCg0p02En1CLBSiVL3qCNDDg/join Thank You. Chanida #diybag #bagsewing #giftideas #미니크로스백 #diy #handmade #tutorial #easy #tips #tutorialyoutube #diyprojects #project #ideas #crafts #craftideas #howtomake #how #howtosew #sewingforbeginners #sewinghacks #sewingtricks #sewingmachine #tipsandtricks #tutorials #details #transformation #craftideas #diyproject
Followers
63,900
Engagement
5.6%
Avg Views
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Hello and welcome to Badger Workshop. I'm Matt, I'm a maker and I love making things! In my videos, I aim to show you how I make my creations using the materials I love to work with: wood, leather and metal. I will show DIY tips, ideas for upcycling and craft projects. I also talk about and review the tools and equipment that I work with, to hopefully give you the confidence to start your own projects.
Followers
58,800
Engagement
7.8%
Avg Views
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Papercrafting and Card Making Tips, Rubber Stamping tips, tricks, ideas, and techniques with Stampin' Up! products brought to you by Patty Bennett, Independent Stampin' UP! demonstrator at www.PattyStamps.com. Maker, Crafter, Entrepreneur, Team Leader Luv 2 Stamp Group, and Teacher all from my crafty loft in the San Francisco Bay Area. Let me help you plan your next craft DIY project and plan your shopping list for Stampin' Up! rubber stamps, ink, paper, ribbon, punches, dies, and tons of fun accessories to make your project super special! I have easy online shopping open 24/7! Shop in your jammies if you like! :) Learn more on my Stampin' UP! blog: http://www.PattyStamps.com Million Dollar Stampin' Up! achiever! 9/2015 Two Million Dollar Stampin' Up! achiever! 2/2020 Three Million Dollar Stampin' Up! achiever! 3/2024 Stampin'' UP! demonstrator for over 30 years Top 100 Stampin' UP! demonstrator 17 years in a row Team Leader of the nationwide Luv 2 Stamp Group - Join me!
Followers
46,400
Engagement
8.7%
Avg Views
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Cards and paper crafts! Find techniques, inspiration, product reviews, organization tips and more!
Followers
38,700
Engagement
12.6%
Avg Views
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Followers
643,000
Engagement
13.0%
Avg Views
2,615
¡Hola! soy Yolanda, ¡me encanta Imaginar y Crear! ¡Bienvenidos a mi ESTUDIO CREATIVO! ● En este Canal podréis disfrutar con tutoriales para realizar proyectos de SCRAPBOOKING como álbumes de fotos, tarjetas, tags, decoraciones para eventos, regalos, libretas,… Encuadernaciones, cartonaje, materiales y herramientas, técnicas de diseño y composiciones... ● DIY, ILUSTRACIÓN, PAPELERÍA CREATIVA... ● UNBOXING, COMPRAS, REVIEWS... ¡Os propongo un montón de ideas, tips, truquitos... y muchas cosas más, para motivar la inspiración y conseguir los resultados más satisfactorios!
Followers
14,300
Engagement
8.6%
Avg Views
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Welcome to Julie’s Wreath Boutique! 🌸 If you love crafting, creating, and making your home beautiful, you’re in the right place! I’m Julie, and I teach easy-to-follow DIY wreath tutorials, seasonal decor, and creative crafting projects that anyone can try—whether you're a beginner or a seasoned maker. From frugal crafts to premium designs, I share tips, tricks, and techniques that will spark your creativity and help you make stunning wreaths for every season. ✨ New videos weekly 🎥 Step-by-step tutorials 🛍️ Crafting inspiration + supply links 💡 Let’s turn your hobby into something beautiful! Subscribe and join our growing community of makers! 💕
Followers
455,000
Engagement
4.4%
Avg Views
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Hello, we are Rachel & Nikki a.k.a. The Stitch Sisters! We are best friends, sewing buddies, business partners and neighbours - and we are both obsessed with sewing, fashion & style. Here on YouTube we like to share all that with you! We are described by our followers as "the perfect balance of fun and informative" and we love being a part of the DIY fashion community. Our videos combine a love of sewing and fabrics with a passion for current trends and vintage styles. We also teach some fantastic online sewing classes over on our website - https://www.thestitchsisters.co.uk!
Followers
52,600
Engagement
4.6%
Avg Views
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Chinmaya Mission creates vehicles for self-unfoldment: from Vedantic institutes that train teachers, to jnana yajnas and spiritual camps, to regular spiritual study classes for adults, children and youth, to social service and educational projects (including schools, hospitals, rural development and retirement homes), to a rich array of Vedantic literature in print, audio and video media. Our mission is to provide individuals from any background, the wisdom of Vedanta and practical means for spiritual growth and happiness enabling them to become positive contributors to the society. In this YouTube channel you will find videos that contribute to our objectives. This channel provides in-depth knowledge about the Bhagavad Gita, devotional chanting of mantras, and various discourses on Hindu spirituality and philosophy.
Followers
990,000
Engagement
4.3%
Avg Views
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How to Plan Home Decor Creator Content on YouTube
Use YouTube as one content format, then decide whether the product proof, audience context, and outreach angle fit the category.
1. The “Hook” Strategy
On YouTube, you have less than 3 seconds to grab attention. For Home Decor, this means showing the aesthetic content immediately.
2. Review Native Formats
Review which audio, format, or recurring content pattern already appears in the Home Decor community, then decide whether your product can fit without forcing the brief.
3. The “Link in Bio” Funnel
Unlike other platforms, YouTube traffic flow is specific. Ensure your creators are using clear CTAs to direct viewers to their bio link, which should go directly to your Amazon listing.
4. Product Fit Over Polish
High production value is not always the right signal on YouTube. Compare creator content against the product use case, shopper question, and outreach goal before choosing a brief.
- Aesthetic Content content that shows results in the first few seconds.
- Room Makeovers storytelling that matches YouTube viewing habits.
- Styling Tips clips that can be repurposed across ads.
- Anchor the pitch around fit signal (Review).
- Use creators signals as planning context before outreach.
See How Perfect Matches Look
From fit reasons to first outreach, keep creator review tied to the Amazon product.
Sarah Chen
Certified yoga instructor and wellness coach helping busy professionals find balance through mindful movement.
Marcus Rodriguez
Tech reviewer specializing in consumer electronics and AI tools. Honest reviews for real people.
Emma Nakamura
15-minute meals that actually taste good. Japanese home cooking made simple for everyone.
Frequently Asked Questions
Why use YouTube for Home Decor marketing?
How do I find Home Decor creators on YouTube?
How should I estimate YouTube Home Decor campaign value?
Best Markets to Start with Home Decor
Prioritized by creator availability in our index.
For Amazon sellers
Amazon influencer playbook