YouTube + Home Decor

Find YouTube Creators for Home Decor

Connect with research-led Home Stylists on YouTube. Drive external traffic to Amazon with authentic content that converts.

Platform Expertise
Creators who know exactly how to trigger the YouTube algorithm for Home Decor content.
Vetted Home Stylists
Every creator is vetted for engagement, authenticity, and past performance in the Home Decor niche.
Amazon Ready
Creators experienced in driving traffic to Amazon listings using YouTube best practices.
Research Snapshot

YouTube creator benchmarks for Home Decor

Directional rate, engagement, and CPM bands for home decor campaigns on YouTube.

Updated February 2026Directional planning ranges
Rate range

$360–$1,566

Per post estimate

Engagement band

2%–6.1%

Directional range

CPM band

$15–$43

Estimated CPM

Methodology
  • Ranges are directional and intended for planning, not fixed quotes.
  • Creator quote ranges are normalized across platforms to estimate typical per-post planning rates.
Limitations
  • Individual creator rates can exceed ranges when content rights or whitelisting are included.
  • Benchmarks do not account for fixed production costs or product seeding.
Campaign brief

How to brief YouTube creators for Home Decor

Use this page when the platform and niche both matter. A strong YouTube brief for home decor should tell creators what problem to show, what product proof to capture, and where the viewer should go next.

Good fit when

Home Stylists who can turn home decor product proof into native YouTube content for Amazon shoppers.

Vetting focus

Prioritize creators with recent home decor content, stable engagement, clear product visuals, and comments that show real buyer intent.

Outreach angle

Ask for one sharp hook, one credible use case, and a creator-specific reason their audience would care about this product now.

What to check before saving
  • Audience fit for home decor shoppers
  • YouTube posting consistency and format quality
  • Proof that past product content earned saves, comments, or clicks
  • A simple CTA that matches the viewer stage

YouTube Home Decor creator benchmarks

What creators in the Home Decor niche look like on YouTube.

Based on 18 creator profiles in our index.

Creators Available

18

In this page's matching set

Follower Range

5,490-133,000

Typical creator audience size

Engagement Band

7.0%-11.1%

25th-75th percentile

Typical Rate Range

$595-$1,488

Estimated from median creator data

Avg views range: 8,550-23,003Effective CPM: 40.00

Home Decor creator examples on YouTube

A live sample of Home Stylists available for Home Decor campaigns.

Jordan Kamelleri
Jordan Kamelleri
@jordankamelleri
YouTube

I'm a British designer & renovator who restores dream homes across Tuscany and northern Italy with my Italian partner, Emanuele. We specialise in historic spaces that have been long neglected and need saving, which adds many fabulous complications that fuel our journey of creativity, drama and many surprises! But living in Italy wouldn’t be complete without also having an insatiable sense of exploration, and so l I like to also bring to my channel videos that put a spotlight on little-known aspects of Italian history, culture & travel. Come with me and join in the passion and beautiful chaos of making a life in the most characteristic country in Europe. • The most wonderful thing you can do to support my channel is to subscribe and to share your favourite video with your likeminded friends or family • ENQUIRIES: [email protected]

Followers

127,000

Engagement

6.0%

Avg Views

70,745

Interior DesignRenovationsTravel (Italy)Architecture
Spreesy quality score: 100
Karly Home
Karly Home
@karlyhome
YouTube

Mi casa 🏠 en un pueblito de Chiapas, México...💗 ¡Acompáñame a disfrutar de la vida hogareña! ¡Bienvenidos! [email protected]

Followers

81,800

Engagement

5.8%

Avg Views

51,738

Home DecorHome ImprovementHome CookingCozy Lifestyle
Spreesy quality score: 99
A Drill & A Dream
A Drill & A Dream
@adrilladream
YouTube

Hey there! My name is Abby and I recently bought a MAJOR fixer upper house. I am SO excited to work on fixing it up this old house and turning it into my dream home. I can't wait to take you on this journey with me! I am planning to DIY as much as I can and learn so much about home renovations along the way. I am starting out totally clueless so I am sure it will be a grand adventure! Follow along on my channel if you want to see DIY projects, flipping a house on a budget, and I am sure a lot of craziness along the way! I'm just a girl with a drill and a dream. BUSINESS INQUIRIES → [email protected]

Followers

41,300

Engagement

18.0%

Avg Views

20,180

Home RenovationDIY ProjectsBudget Home ImprovementHouse Flipping
Spreesy quality score: 97
SERGEY ILIN
SERGEY ILIN
@sergeyilin
YouTube

[email protected]

Followers

28,000

Engagement

9.0%

Avg Views

19,362

DIY ProjectsBathroom RenovationPlasteringInterior Design
Spreesy quality score: 97
Teresa Velasco Vlogs
Teresa Velasco Vlogs
@teresavelascovlogs
YouTube

Hola Familia!! Que de qué va este canal?? Pues de Vlogs!! Aquí os voy a compartir nuestros momentos y vivencias en Vlogs diarios. Vida cotidiana y familiar más lo que surja. Esta idea nace para diferenciar un poco el tipo de contenido en mi canal principal; donde triunfa mucho mas los videos de limpieza. Así que el otro canal lo dejo un poco para el contenido del hogar y este pues un poco de todo...Al final en un vlog hablas de todo tipo de vivencias, se trata de grabar tu día a día y por supuesto recomendar según mis vivencias. Mi vida en general!!!🥰 Ya te puedes suscribir de manera gratuita y activar la campana 🔔 para que YouTube te notifique cada vez que subo video!! Instagram: @20tere20 Colaboraciones: [email protected]

Followers

22,400

Engagement

15.0%

Avg Views

13,203

Home DecorDaily LifeFamily LifeHauls
Spreesy quality score: 96
Tabby’s Treasured Home
Tabby’s Treasured Home
@tabbystreasuredhome
YouTube

• DECORATING | DIY | HOMEMAKING | MOMMYHOOD • Contact me at: [email protected]

Followers

22,400

Engagement

12.0%

Avg Views

11,011

Home DecorDIY ProjectsFurnitureHomemaking
Spreesy quality score: 96
Alexandra & Home
Alexandra & Home
@alexandrahome
YouTube

🏡 Welcome to my cozy countryside world. I live in a country-style home where I create warmth with seasonal decor, handmade details, and soulful routines. I love sewing — especially soft toys — and floral design brings me peace. On this channel, you’ll find DIYs, slow living vlogs, and the gentle beauty of everyday life. Come in, make yourself at home — you're always welcome here. 🤍 Bienvenidos a mi acogedor mundo campestre. Vivo en una casa rústica donde creo calidez con decoración de temporada, manualidades y rutinas con alma. Me encanta coser muñecos de tela y hacer arreglos florales. Bem-vindo ao meu mundo campestre acolhedor. Vivo numa casa estilo rústico, amo costurar brinquedos de pano e criar com flores. Benvenuti nel mio accogliente mondo rustico. Vivo in una casa di campagna, cucio bambole di stoffa e creo decorazioni floreali. Добро пожаловать в мой уютный кантри-мир. Я живу в деревенском доме. ☺️If you want to contact me, my email is: [email protected]

Followers

55,200

Engagement

9.0%

Avg Views

22,347

Cozy Home DecorDIY & CraftsSlow LivingCooking & Recipes
Spreesy quality score: 95
Nicole Murphy
Nicole Murphy
@nicolemurphy
YouTube

Hi, friends! 🫶🏻✨ Cozy, faith-filled inspiration for homemaking, vintage-inspired decorating, thrifting, and intentional living is what you’ll find on this side of YouTube. Subscribe to create a home that feels warm, meaningful, and uniquely yours. 🤎 - Nicole Business inquiries- [email protected]

Followers

27,200

Engagement

9.4%

Avg Views

12,755

Vintage DecorChristmas DecorThriftingIntentional Living
Spreesy quality score: 95
Vlog de Dois
Vlog de Dois
@vlogdedois
YouTube

Bem-vindo ao nosso cantinho. 
Aqui você vai encontrar rotina real, amor tranquilo, humor de casal, cafés demorados, gatinhos manhosos e aquela sensação de “estou em casa”.
 A gente grava pra lembrar que a vida a dois pode ser simples, feliz e pra dividir isso com você. ❤️ 
 Entra, relaxa e fica com a gente. contato: [email protected]

Followers

9,190

Engagement

9.0%

Avg Views

16,986

Couple VloggingHome & LivingDaily RoutineRelationship & Family
Spreesy quality score: 94
Життя Івана
Життя Івана
@ucpo6cyhnxuklyj9pwbbwqea
YouTube

Людоньки, всім привіт! Мене звати Іван і цей канал про моє життя. Життя в якому присутня невелика родина - дружина і донька (ну ще є такса, папуга-корела, два карликові кролі), а також різноманітні механізми (автомобілі, велосипеди, мотоцикл і квадроцикл). От про взаємодію людей і всіляких речей у цьому світі я і публікую тут відео. А ще, в 2024му році ми побудували новий будинок і переїхали зі сходу на захід Україні, часто подорожуємо і знімаємо про це все відео. Підписуйтесь, ставте вподобайки і лишайте ваші думки у коментарях! Підтримати канал і автора: Стати спонсором 👉 https://bit.ly/3ZxjvVN MonoБаза 👉 https://base.monobank.ua/5GzS17ricW1428 PayPal 💰 [email protected] Patreon 👉 https://www.patreon.com/ivan_life 🚸 Слідкувати за мною Мій Instagram 👉 https://www.instagram.com/irybka Мій Facebook 👉 https://www.facebook.com/rybka.ivan #ЖиттяІвана

Followers

52,000

Engagement

7.0%

Avg Views

20,849

Home ImprovementFamily LifeVehicles (Cars, Bikes, etc.)Travel
Spreesy quality score: 94
Fearfully CREATED
Fearfully CREATED
@fearfullycreated
YouTube

For business inquiries please email [email protected]

Followers

133,000

Engagement

11.2%

Avg Views

47,387

Mobile Home MakeoversHome ImprovementFamily LivingDIY Projects
Spreesy quality score: 94
Charley et Charlotte
Charley et Charlotte
@charleyetcharlotte
YouTube

🚧 On transforme des ruines en maisons de rêve✨ Rénovations complètes | Astuces | Avant/Après | Des fous rires ! 📌 Nos rénovations : 🏠 Saison 1 : Maison normande – Terminée ✅ 🏚️ Saison 2 : Maison en ruine – Terminée ✅ 🏰 Maison de maître abandonnée - Reprise 2025 🚀 🔥 Chaumière après incendie – En cours ⚒️ 🏡 Petit manoir de ville – À venir ⏳ 🏢 Locatif 🔔 Abonnez-vous et activez la cloche pour suivre toute notre aventure de rénovation maison ! 🏠 📲 Suivez-nous sur nos réseaux pour des contenus inédits et les coulisses de nos chantiers : [https://linktr.ee/charleyetcharlotte] 📩 Collaborations : [email protected] 🤝 Dreame Nous utilisons le Dreame Aqua10 Ultra Track Complete, un robot aspirateur laveur qui nous aide à garder la maison propre 📌 Promo du 14 novembre au 1er décembre : 999 € au lieu de 1499 € 🔗 Lien du produit : [https://bit.ly/47zvUwl] Charley et Charlotte 🫶✨ #renovationproject #maisonancienne #renovation #travaux #manoir #maisondemaitre #timelapse

Followers

61,700

Engagement

11.0%

Avg Views

23,221

DIY RenovationsHistoric Home RestorationHome DecorBuilding Materials & Techniques
Spreesy quality score: 94
Clean with Barbie-magyar
Clean with Barbie-magyar
@cleanwithbarbie-magyar
YouTube

Clean with Barbie. Magyar nyelvű csatorna. Ingyen segítek olyan emberek lakását kitakarítani, akik élhetetlen körülmények közt élnek tisztitoszerek: tisztitoszer.hu 10% kedvezmeny a kódommal: CWBARBI10 Patreon: https://patreon.com/cleanwithbarbie?utm_medium=unknown&utm_source=join_link&utm_campaign=creatorshare_creator&utm_content=copyLink Üzleti elérhetőség: [email protected]

Followers

10,200

Engagement

5.0%

Avg Views

30,782

Extreme CleaningHome MakeoversCleaning ServicesCharity/Helping Others
Spreesy quality score: 94
Mayra Vieira
Mayra Vieira
@mayravieira
YouTube

Oii gente, sejam bem-vindos ao meu canal! Sou uma jovem casada tentando equilibrar a rotina de dona de casa com estudos. Por aqui vocês vão encontrar vlogs de rotina real, estudos, vida de dona de casa e muito mais! Se você curte esse conteúdo, já se inscreve no canal e vem fazer parte dessa jornada comigo! Vídeo novo toda semana! Contato 📧 [email protected]

Followers

7,730

Engagement

6.0%

Avg Views

7,143

Home OrganizationDaily Routine/VlogsHome DecorBeauty
Spreesy quality score: 93
Hélène's diary 💌 🌷
Hélène's diary 💌 🌷
@hlnesdiary
YouTube

🎀 My slow life and cosy home. 🌷Home decor, self-care, art, beauty, vlogs with a bit of pottery. 📍Based in Geneva/Haute-Savoie🇨🇭🇫🇷 Other channels : Instagram : https://www.instagram.com/diaryofhelene/ Tik tok : https://www.tiktok.com/@diaryofhelene_ Pinterest : https://www.pinterest.com/diaryofhelene/ 💌 E-mail address : [email protected]

Followers

5,730

Engagement

8.0%

Avg Views

3,470

Home OrganizationDIY & CraftsSelf-CareVlogs
Spreesy quality score: 93
BT remontas
BT remontas
@btremontas
YouTube

[email protected]

Followers

5,490

Engagement

7.0%

Avg Views

2,754

RenovationInsulationHome Construction
Spreesy quality score: 92
At Home with Claire
At Home with Claire
@athomewithclaire
YouTube

Come in for a cuppa tea and stay a while. I will be sharing my love of all things home. DIY's, Interiors and more. For business enquiries please e mail [email protected] for all other enquiries please contact me via socials.

Followers

5,610

Engagement

12.0%

Avg Views

4,616

Interior DesignDIY ProjectsHome DecorBedroom Makeover
Spreesy quality score: 92
가구팩토리_가구쟁이
가구팩토리_가구쟁이
@_
YouTube

안녕하세요. 가구공장을 2대째 운영하고 있는 가구팩토리_가구쟁이입니다. 경기도 광주에서 가구공장을 운영하고 있고, 가구쟁이 유투브채널은 가구공장을 직접운영하는 입장으로써 솔직하고,진솔하게 가구에 관한 이야기를 알려드립니다. 많이 부족하지만 관심 가져주시면 좋은 제품 제작에 큰 힘이 됩니다. 시청감사드립니다. ✅침대프레임 ✅거실장 ✅매트리스 ✅주문제작 협업제안 [email protected]

Followers

20,200

Engagement

7.0%

Avg Views

7,730

Custom FurnitureBed FramesMattressesWood Furniture
Spreesy quality score: 91

How to Plan Home Decor Creator Content on YouTube

Use YouTube as one content format, then decide whether the product proof, audience context, and outreach angle fit the category.

1. The “Hook” Strategy

On YouTube, you have less than 3 seconds to grab attention. For Home Decor, this means showing the aesthetic content immediately.

2. Review Native Formats

Review which audio, format, or recurring content pattern already appears in the Home Decor community, then decide whether your product can fit without forcing the brief.

3. The “Link in Bio” Funnel

Unlike other platforms, YouTube traffic flow is specific. Ensure your creators are using clear CTAs to direct viewers to their bio link, which should go directly to your Amazon listing.

4. Product Fit Over Polish

High production value is not always the right signal on YouTube. Compare creator content against the product use case, shopper question, and outreach goal before choosing a brief.

Creator content ideas for Home Decor
  • Aesthetic Content content that shows results in the first few seconds.
  • Room Makeovers storytelling that matches YouTube viewing habits.
  • Styling Tips clips that can be repurposed across ads.
  • Anchor the pitch around fit signal (Review).
  • Use creators signals as planning context before outreach.
PRODUCT-FIT DISCOVERY

See How Perfect Matches Look

From fit reasons to first outreach, keep creator review tied to the Amazon product.

Example Matches
Sarah Chen

Sarah Chen

@sarahfitness🇺🇸US
Fitness
94
Match for Yoga Brands
Bio

Certified yoga instructor and wellness coach helping busy professionals find balance through mindful movement.

485.0K
Followers
3.2%
Engagement
125.0K
Avg Views
Focus Areas
YogaWellnessNutritionMental Health
Marcus Rodriguez

Marcus Rodriguez

@techbyMarcus🇬🇧UK
Technology
89
Match for Reviews Brands
Bio

Tech reviewer specializing in consumer electronics and AI tools. Honest reviews for real people.

892.0K
Followers
2.8%
Engagement
245.0K
Avg Views
Focus Areas
ReviewsAIGadgetsSoftware
Emma Nakamura

Emma Nakamura

@emmacooks🇯🇵JP
Food
96
Match for Cooking Brands
Bio

15-minute meals that actually taste good. Japanese home cooking made simple for everyone.

1.2M
Followers
3.5%
Engagement
420.0K
Avg Views
Focus Areas
CookingRecipesAsian CuisineQuick Meals
+1,247 more quality matches available

Frequently Asked Questions

Why use YouTube for Home Decor marketing?
YouTube is ideal for Home Decor because it allows creators to watch products in a research-led way. Aesthetic Content content performs especially well for this category.
How do I find Home Decor creators on YouTube?
Spreesy tags creators by niche and shows engagement context so you can review Home Stylists against the product, format, and campaign brief before saving them.
How should I estimate YouTube Home Decor campaign value?
Use pricing, engagement, sample cost, content usage, and creator fit as planning inputs before outreach. Creators is often reported as 60k+.

Explore Home Decor on Other Platforms