YouTube + United Kingdom

YouTube Creators in United Kingdom

Partner with British YouTube influencers who understand local trends and drive authentic engagement.

Local Expertise
Creator profiles with local language, culture, and audience context for British markets.
YouTube Specialists
YouTube creator signals that help sellers judge content style, audience fit, and outreach angle.
Vetted Quality
Review engagement authenticity, posting cadence, and content quality before adding creators to a campaign.
Research Snapshot

YouTube creator benchmarks in United Kingdom

Directional rate, engagement, and CPM bands to help you budget British creator outreach.

Updated February 2026Directional planning ranges
Rate range

$383–$1,670

Per post estimate

Engagement band

2%–6%

Directional range

CPM band

$16–$45

Estimated CPM

Methodology
  • Ranges are directional and intended for planning, not fixed quotes.
  • Creator quote ranges are normalized across platforms to estimate typical per-post planning rates.
Limitations
  • Benchmarks do not account for fixed production costs or product seeding.
  • Seasonal spikes (Q4, Prime Day) can elevate CPMs beyond baseline.
Campaign brief

How to brief YouTube creators in United Kingdom

Use this page when you need YouTube content that feels native to United Kingdom, not a generic global creator list with a country filter bolted on.

Good fit when

YouTube product demos, launch posts, and UGC that needs British language, references, or retail context.

Vetting focus

Check local audience mix, recent YouTube posting cadence, engagement quality, and whether the creator has already made Amazon-friendly product content.

Outreach angle

Lead with the local customer problem, the product proof you want shown, and one clear Amazon listing action you want viewers to take.

What to check before saving
  • Language fit: English
  • Top local channels: Instagram, TikTok, YouTube
  • Popular niches: Fashion, Beauty, Travel
  • Retail context: Amazon.co.uk, ASOS, Argos

Creator Benchmarks for YouTube in United Kingdom

Performance bands based on the creators we've vetted for United Kingdom.

Based on 18 creator profiles in our index.

Creators Available

18

In this page's matching set

Follower Range

16,200-3,970,000

Typical creator audience size

Engagement Band

4.4%-5.4%

25th-75th percentile

Typical Rate Range

$12,628-$31,571

Estimated from median creator data

Effective CPM: 25.45

Top YouTube creators in United Kingdom

A live sample of YouTube creators available for British campaigns.

Amy-Rose Walker
Amy-Rose Walker
@amyrosewalker
YouTube

Hey my lovelies, welcome to my channel - I’m a twin mama and share all things home, fashion, lifestyle & beauty. New videos every Wednesday & Sunday 🤍

Followers

513,000

Engagement

4.9%

Avg Views

-

HomeKitchenHome decorhome-kitchen
Spreesy quality score: 80
4Flag Gamer
4Flag Gamer
@4flaggamer
YouTube

Hi Gamers , I'm 4Flag Here You will see my gaming video's here. I am currently playing Free Fire on 4FLAG GAMER Channel. YouTube Started Jan 11, 2017. Free Fire UID - 501798660 Free Fire IGN - 4ꜰʟᴀɢ⚡ Device - Mobile And PC. Contact mail :- [email protected]

Followers

2,380,000

Engagement

5.5%

Avg Views

-

TechnologyElectronicsGadgetselectronics-gadgets
Spreesy quality score: 80
Hannah Ricketts
Hannah Ricketts
@hannahricketts
YouTube

Luxury travel, hotels and food reviews (brutal honesty only). New videos every Friday at 6pm🇬🇧 Follow me on Instagram @hannahlricketts Business contact only [email protected]

Followers

483,000

Engagement

8.3%

Avg Views

-

FoodCookingRecipesfood-cooking
Spreesy quality score: 80
Sasha Yanshin
Sasha Yanshin
@sashayanshin
YouTube

This channel is all about managing money, financial products and making money online. The best info about personal finance, wealth and being smart with money. I have spent my whole career working in banks and the financial services industry and I have designed, built and launched credit cards, current accounts, loans, mortgages and other financial services products for many of the leading companies in the UK and around the world including Mastercard, HSBC, Capital One, Bank of America and Barclays as well as many challenger banks and fintech startups. I now want to use the experience I have built up and my in-depth knowledge of exactly how the financial services industry works to give you the best advice that is based on facts and the many small things that can make a big difference to how you manage your money.

Followers

211,000

Engagement

5.3%

Avg Views

-

TechnologyElectronicsGadgetselectronics-gadgets
Spreesy quality score: 80
Rachel Oates
Rachel Oates
@racheloates
YouTube

Hi all, thanks for checking out my channel! If this is your first time here, I'm Rachel, I'm 32 and live in Leeds, West Yorkshire with my beautiful rescue pup, Kyra. I love making videos about: - Book Reviews - Poetry Analysis - Social Commentary (I'm big on Liberal Intersectional Feminism and Pro-LGBTQ+ content) - Science and Nature - Making Education Entertaining!

Followers

364,000

Engagement

5.2%

Avg Views

-

PetsAnimalsPet carepet-products
Spreesy quality score: 80
Ruby Granger
Ruby Granger
@rubygranger8
YouTube

Hello! I hope you're having a wonderful day so far! My name is Ruby and I started off on YouTube sharing study tips, motivation and advice. I recently finished my Masters at Oxford University, and am now working on what I hope will be my debut novel. I share bookish videos and try to encourage learning outside of a formal educational setting. I'm a huge proponent of self-guided learning, and don't believe this stops when you leave school. If you're interested in checking out my other social media, I am also active on Instagram (@_rubygranger) where I share more of my day-to-day life. If you do decide to subscribe, I hope that you enjoy watching my videos and find them helpful. Make sure to let me know if you have any particular video requests :)

Followers

976,000

Engagement

5.4%

Avg Views

-

PetsAnimalsPet carepet-products
Spreesy quality score: 80
Beast Of Ecom
Beast Of Ecom
@thebeastofecom
YouTube

Harry Coleman aka The Beast Of Ecom is multi 7-figure E-Commerce expert This channel is all about teaching you insanely valuable tips and tricks with Shopify and dropshipping using Facebook ads. Actionable content that beginners or pros can both use to help you make money online with your stores. So if you want to learn Shopify tutorials from the best, then you have found the right channel 💎 1:1 Mentorship Application ► https://calendly.com/d/gt9-83w-5r2/revolt-ecom-discovery-call 💻 Free Shopify 14-Day Trial ► https://shopify.pxf.io/beastofecom 🔥 The Only Shopify App You Need (10% lifetime discount) ► https://vitals.co/shopify/beast 🤞🏽Connect With Me 📸 Instagram ► https://www.instagram.com/beastofecom 🐦 Twitter ► https://twitter.com/beastofecom 🎥 TikTok ► https://www.tiktok.com/@thebeastofecom

Followers

84,700

Engagement

5.4%

Avg Views

-

PetsAnimalsPet carepet-products
Spreesy quality score: 80
James Welsh
James Welsh
@jameswelsh
YouTube

Hey its James, on this channel I take a deeper dive into skincare: the ingredients, the science, and the marketing. I explore Korean skincare trends and break down the myths that confuse people more than they help. With a degree in Editorial & Advertising Photography, I also investigate photo manipulation in beauty marketing, from filters and blurred-out complexions to the “perfect skin” illusions used by brands and influencers. Alongside deep dives and ingredient science, I post commentary style videos that look at the biggest beauty brands, their histories, their controversies, and the decisions that led them there. I expose brands when they deserve it, call out their BS, and break down why certain launches, scandals, or trends matter. My goal is simple: make skincare understandable, enjoyable, and rooted in truth. If you want relaxed, educational deep dives, ingredient breakdowns, brand investigations, and honest commentary on the beauty industry, then subscribe!

Followers

1,570,000

Engagement

4.9%

Avg Views

-

beauty & personal care
Spreesy quality score: 79
Rational Religion
Rational Religion
@rationalreligion
YouTube

Ahmadi Muslims tackling the big questions with a light touch. Commentary on religion, science and society. twitter.com/RRanswers facebook.com/RRanswers [email protected]

Followers

31,800

Engagement

5.3%

Avg Views

-

religion
Spreesy quality score: 77
Natacha Océane
Natacha Océane
@natachaoceane
YouTube

Health is wealth 🤍

Followers

1,640,000

Engagement

4.5%

Avg Views

-

FitnessWellnessHealthfitness-wellness
Spreesy quality score: 76
Ben Hamilton Anderson,Rose Expert / Plant Reviewer
Ben Hamilton Anderson,Rose Expert / Plant Reviewer
@the_gardenerben
YouTube

Welcome to The Gardener Ben channel, your expert hub for English roses, organic cottage gardening, and real-time garden reviews. From rose care, pruning tips, and planting guides to Sweet Peas, Dahlias, Peonies and Bearded Iris, I share practical, beginner-friendly advice filmed in one take with no editing. Explore my New Forest cottage garden at North Lodge and discover honest rose reviews, companion-planting ideas, soil preparation tips, and sustainable gardening methods. Become a channel member for exclusive tutorials, how-to guides and behind-the-scenes content. Follow me on Instagram, TikTok and Threads for daily garden updates. This channel is dedicated to gardeners seeking expert rose advice, seasonal tasks, monthly garden planning, pest-free organic methods, and inspiring cottage-garden design. Whether you're growing your first rose or building a full cottage border, my goal is to help you grow healthier, more beautiful plants through simple, proven techniques. Grow with Me!

Followers

25,200

Engagement

8.9%

Avg Views

-

PetsAnimalsPet carepet-products
Spreesy quality score: 76
Eman Channel
Eman Channel
@emanchanneltv
YouTube

A Real Media Alternative for the Muslim Family. Subscribe Now YouTube.com/emanchanneltv Principled yet Entertaining. Unmissable Islamic Media. Built upon Creativity. Promoting a sentiment of Religious Honour Super Creative within an Islamic Framework

Followers

830,000

Engagement

4.5%

Avg Views

-

religion
Spreesy quality score: 76
Absolute History
Absolute History
@absolutehistory
YouTube

Welcome to Absolute History - the home of fun, shocking and curious tales from throughout history. From Tony Robinson's Worst Jobs in History to Suzannah Lipscomb's Hidden Killers, join us to learn about our history the entertaining way. Subscribe to the channel so you don't miss out on our new documentaries every week! Sign up for History Hit and unlock hundreds of hours of original documentaries, with new releases every week and ad-free podcasts. Join world-renowned historians like Dan Snow, Suzannah Lipscomb, Matt Lewis, and more as they bring history to life. Start your journey today - get your free trial at and start watching the world's best history documentaries - https://eu1.hubs.ly/H0gFQZ50 Absolute History is part of the Little Dot Studios Network. To get in touch please email [email protected].

Followers

3,680,000

Engagement

4.4%

Avg Views

-

HomeKitchenHome decorhome-kitchen
Spreesy quality score: 75
Racheal Adunni
Racheal Adunni
@rachealadunni
YouTube

Easy style for real and practical wardrobes | Styling, hauls & creative fashion insights Hi hun I'm Racheal! Welcome to my channel, which is all about making fashion feel clear again. I talk about silhouette, tailoring, proportion, and personal style, and about why clothes work or do not work in real wardrobes. Instead of chasing fashion trends, the focus is on understanding how to dress with more intention and ease. You will find styling advice, thoughtful fashion hauls reframed as case studies, and fashion commentary that explains what is happening in the fashion industry and why it matters. This channel is for people who love clothes, want to build a cohesive wardrobe, and are looking for a calmer and more informed approach to fashion. Fashion education, without the noise. Stay with me and keep up to date on my other social media platforms: Instagram : http://instagram.com/rachealas__ TikTok : https://www.tiktok.com/@rachealas__

Followers

16,200

Engagement

6.0%

Avg Views

-

PetsAnimalsPet carepet-products
Spreesy quality score: 75
The Sangwan Family
The Sangwan Family
@thesangwanfamilyvlogs
YouTube

Hi Viewer, Thanks for watching my channel and coming until here to find out more about myself or about my channel. We create funny videos, travel Vlogs, health related videos and informative videos for the wider audience. The only purpose of this channel is to spread happiness, show around various places via Vlogs and provide informative knowledge to the viewers. If you like my videos then please do subscribe my channel and i promise you won't regret that. For any queries personal/business - [email protected] Instagram- Rajeev https://www.instagram.com/rajeevsangwan04 Sonia https://www.instagram.com/soniasangwan10 IMPORTANT NOTICE: There is no copyright infringement intended for the sound or picture used in this video. I don’t take any credits of any music or songs in my video. If any artist or label has copyright issues with our videos, please send an e-mail to [email protected] and We will remove that instantly.

Followers

824,000

Engagement

4.1%

Avg Views

-

FitnessWellnessHealthfitness-wellness
Spreesy quality score: 73
The Ingham Family
The Ingham Family
@theinghamfamily
YouTube

We’re the Ingham Family — Chris, Sarah, Isabelle (20), Esmé (16), Isla (13), Jace (6), Mila (4), Aurora (2), and our pup Prinny. We're a UK family splitting our time between England and Dubai, sharing our lives through daily vlogs (6 days a week). We're all about homeschooling, family fun, and making memories while traveling the world — especially in our self-converted Sprinter van! #vanlife Subscribe to join the #IFAM and follow our adventures. UAE Licensed Advertiser: 8938218

Followers

1,380,000

Engagement

4.1%

Avg Views

-

ParentingFamilyBabybaby-parenting
Spreesy quality score: 73
The Economist
The Economist
@theeconomist
YouTube

The Economist gives authoritative insight and opinion on everything from international news to politics, business, finance, science and technology. Our YouTube channel transforms our rigorous reporting and independent thinking into visual intelligence. With in-depth analysis and a global perspective, The Economist’s videos explain today’s most important news and events, and seek to discern the trends that will shape tomorrow. Subscribe to The Economist's YouTube channel to be the first to see our latest videos.

Followers

3,970,000

Engagement

4.0%

Avg Views

-

TechnologyElectronicsGadgetselectronics-gadgets
Spreesy quality score: 72
Channel 4.0
Channel 4.0
@channel4.0
YouTube

Channel 4.0 is your destination for the freshest content from the UK's biggest creators. Like, comment and SUBSCRIBE to be notified of new episodes of Minor Issues, Don't Get Catfished, Hear Me Out, The Intern, Family Face-Off, Tapped Out, Savage Sundays and more!

Followers

1,190,000

Engagement

4.0%

Avg Views

-

ParentingFamilyBabybaby-parenting
Spreesy quality score: 72

Market Intelligence: United Kingdom

Key insights for creator partnerships in this market

Top Platforms
InstagramTikTokYouTube
Popular Niches
FashionBeautyTravel
Languages
English
Retail
Amazon.co.ukASOSArgos

YouTube Campaign Playbook

What consistently converts for YouTube campaigns in United Kingdom.

Hook viewers with a fast demo or comparison in the opening minute.
Use mid-roll CTAs tied to specific moments in the review.
Show unbox + first impressions to build trust quickly.
Include a short "why I'd buy" summary for late-stage buyers.
Drive to Amazon with on-screen overlays and a fixed description link.
Clip the best moments into Shorts for additional reach.

How Spreesy Vets Creators

We only surface creators who pass engagement and audience-fit checks.

Engagement authenticity: we flag abnormal like/view ratios and bot signals.

Audience fit: location + interest alignment against the target market.

Content quality: consistent posting cadence and conversion-friendly hooks.

PRODUCT-FIT DISCOVERY

See How Perfect Matches Look

From fit reasons to first outreach, keep creator review tied to the Amazon product.

Example Matches
Amy-Rose Walker

Amy-Rose Walker

@amyrosewalker🇬🇧UK
home
80
Match for Home Brands
Bio

Hey my lovelies, welcome to my channel - I’m a twin mama and share all things home, fashion, lifestyle & beauty. New videos every Wednesday & Sunday 🤍

513.0K
Followers
4.9%
Engagement
0
Avg Views
Focus Areas
HomeKitchenHome decorhome-kitchen
4Flag Gamer

4Flag Gamer

@4flaggamer🇬🇧UK
technology
80
Match for Technology Brands
Bio

Hi Gamers , I'm 4Flag Here You will see my gaming video's here. I am currently playing Free Fire on 4FLAG GAMER Channel. YouTube Started Jan 11, 2017. Free Fire UID - 501798660 Free Fire IGN - 4ꜰʟᴀɢ⚡ Device - Mobile And PC. Contact mail :- [email protected]

2.4M
Followers
5.5%
Engagement
0
Avg Views
Focus Areas
TechnologyElectronicsGadgetselectronics-gadgets
Hannah Ricketts

Hannah Ricketts

@hannahricketts🇬🇧UK
food
80
Match for Food Brands
Bio

Luxury travel, hotels and food reviews (brutal honesty only). New videos every Friday at 6pm🇬🇧 Follow me on Instagram @hannahlricketts Business contact only [email protected]

483.0K
Followers
8.3%
Engagement
0
Avg Views
Focus Areas
FoodCookingRecipesfood-cooking
+67 more quality matches available

YouTube Marketing in United Kingdom

Why work with YouTube creators in United Kingdom?
British YouTube creators can understand local trends, culture, and audience preferences. For Amazon sellers, that local context can make product seeding, creator briefs, and audience-fit review more useful. Start with creators who can speak English.
How many YouTube creators does Spreesy have in United Kingdom?
Spreesy tracks YouTube creator profiles from United Kingdom across follower tiers. Use the filters and fit notes to find stronger-fit creators for your Amazon product category, campaign goals, and budget. We see strong creator supply in Fashion, Beauty, Travel.
What types of YouTube content fit United Kingdom?
British audiences often need localized content cues. Strong YouTube creator fits in United Kingdom usually depend on local language, product use cases, content format, and buyer context.

Explore Other Platforms in United Kingdom