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How to find someone's Amazon storefront

Search 165,000+ Amazon.com storefronts by name, @handle or link. Every storefront lives at amazon.com/shop/, but Amazon’s own search bar doesn’t find them, so their social bio is the next place to look.

Without the finder

6 other ways to find someone's Amazon storefront

Start with the clue you already have: their social profile, a follow on Amazon, a product they recommended or their name.

  1. 1

    Check their social bio

    Influencers put their storefront link in their Instagram, TikTok or YouTube bio, often on a link-in-bio page that lists it. On YouTube, look in the video descriptions too.

  2. 2

    Look in who you follow on Amazon

    Pressed Follow on their storefront once? Amazon lists everyone you follow on its Who You Follow page, at amazon.com/hz/follow/follows.

  3. 3

    Open a product they recommended

    Many Amazon product pages carry a row of influencer videos, and each video leads to the influencer’s own storefront. Search the product they talked about and look for its videos.

  4. 4

    Search Google for their name

    Search site:amazon.com/shop followed by their name in quotes. Google lists storefront pages by the name on them, so this even finds storefronts with an auto-generated address.

  5. 5

    Type the address yourself

    Type amazon.com/shop/ and their social handle: many influencers use the same name on Amazon. It cannot work for the auto-generated addresses, which are about one in ten storefronts in our index.

  6. 6

    Ask them for the link

    Send one short message. Influencers earn a commission when you buy from their storefront, so it is a link they want you to have.

The pictures use made-up names.

Storefront or Store

Influencer storefront, seller storefront or brand Store?

Amazon uses the word storefront for two different pages, and brands have Stores of their own. Check which one you need before you search: the finder looks for influencer storefronts.

  • Influencer storefront

    amazon.com/shop/name

    One person's recommendations: idea lists, videos and the products they pick. Only members of the Amazon Influencer Program have one.

    Use the finder above, or the ways listed under it.

  • Seller storefront

    amazon.com/s?me=...

    Everything one seller offers on Amazon, whichever brands it stocks.

    On a product page, select the seller's name next to Sold by, then Visit the storefront.

  • Brand Store

    amazon.com/stores/brand/...

    A brand's own shop on Amazon, open to sellers enrolled in Amazon Brand Registry, vendors and agencies.

    On a product page, select Visit the Store, the link under the product title.

For sellers

Vet an influencer's storefront before a sample ships

An influencer asking for free product has a storefront you can read first. The finder shows its four numbers; each one answers a different question.

Products
What their storefront lists. A storefront full of products like yours is the strongest sign of fit.
Idea lists
Collections they curate. A product on a list is one they chose to recommend.
Videos
Shoppable videos on the storefront, so you know they make content, not only lists.
Contact links
The social profiles their storefront publishes. Seller access shows them; the free check counts them.

For the rest of the checklist, read how to judge a storefront before you send a sample.

Questions about finding Amazon storefronts

Finding a storefront by name, in the Amazon app, and when it does not turn up.

Can you search Amazon for someone's storefront?

No. Amazon’s search bar finds products, not storefronts, and Amazon has no public directory of influencer storefronts. Start from their social bio, a product they recommended, a Google search or an index like ours.

How do I find an Amazon storefront I follow?

Open Amazon’s Who You Follow page, at amazon.com/hz/follow/follows. It lists the people you follow on Amazon, including influencers whose storefront you followed.

How do I find someone's storefront in the Amazon app?

The Amazon app has no storefront search either. Tap the storefront link in their social bio, or type amazon.com/shop/ and their handle into your phone’s browser.

Why can't I find someone's Amazon storefront?

They may not have one: only members of the Amazon Influencer Program get a storefront. Others sit on an auto-generated address that cannot be guessed, or on another Amazon site, such as amazon.co.uk/shop/. A Google search for their name finds both.

What does an Amazon storefront link look like?

amazon.com/shop/ followed by a name the influencer chose, such as amazon.com/shop/their-handle. Some storefronts keep an auto-generated name instead, such as amazon.com/shop/influencer-1a2b3c4d.

Is an Amazon storefront the same as an Amazon Store?

No. An influencer storefront shows what one person recommends. A brand Store is a brand’s own shop, and a seller storefront lists everything one seller offers.

Does the storefront finder cover other Amazon sites?

Not yet: it searches the Amazon.com storefronts in our index. Other Amazon sites use the same address pattern on their own domain, such as amazon.co.uk/shop/.

Where does the storefront finder's information come from?

From public Amazon storefront pages in our index, updated monthly. It shows a storefront’s name, photo, address and counts, never contact details. Influencers can see, correct or remove their information on our influencer information and removal page.

See who already promotes products like yours.

Search an ASIN and get the storefronts carrying it, or the closest things to it, with the social links each influencer publishes.

  • Search your own and competing ASINs
  • Inspect storefronts, videos and recommendations
  • Open published social profiles
  • Save influencers, track outreach and export CSVs

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Coming soon
  • United States: supportedcoming soon
  • Canada: supportedcoming soon
  • United Kingdom: supportedcoming soon
  • Germany: supportedcoming soon
  • France: supportedcoming soon
  • Italy: supportedcoming soon
  • Spain: supportedcoming soon
  • India: supportedcoming soon
  • Brazil: supportedcoming soon
  • Mexico: supportedcoming soon
  • Japan: supportedcoming soon
  • Australia: supportedcoming soon