Benchmark pricing, CPM, and engagement ranges for Instagram creators in the home decor space.
Home Decor benchmarks align outreach budgets with conversion‑focused creators so spend tracks revenue.
Benchmark pricing for Home Decor on Instagram averages $239–$1213, about 13% above compared to the platform baseline.
Engagement and CPMs track about 11% above and about 13% above respectively, guiding how you price briefs.
Use these benchmarks to calibrate outreach budgets and align briefs to conversion outcomes.
Add this widget to your resources or newsletters and link back to Spreesy for the latest benchmarks.
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Widget uses live benchmark ranges updated regularly.
Use the ranges to set outreach budgets, compare creator quotes, and forecast campaign CAC. Always validate with your niche and offer.
Rates shift based on creator quality, conversion proof, and seasonal demand. Higher rates usually correlate with stronger conversion performance.
Yes. We refresh benchmarks based on aggregated Spreesy creator data and cross‑check with public trend data.