YouTube + Indonesia

YouTube Creators in Indonesia

Partner with Indonesian YouTube influencers who understand local trends and drive authentic engagement.

Local Expertise
Creator profiles with local language, culture, and audience context for Indonesian markets.
YouTube Specialists
YouTube creator signals that help sellers judge content style, audience fit, and outreach angle.
Vetted Quality
Review engagement authenticity, posting cadence, and content quality before adding creators to a campaign.
Research Snapshot

YouTube creator benchmarks in Indonesia

Directional rate, engagement, and CPM bands to help you budget Indonesian creator outreach.

Updated February 2026Directional planning ranges
Rate range

$416–$1,811

Per post estimate

Engagement band

2.1%–6.4%

Directional range

CPM band

$17–$49

Estimated CPM

Methodology
  • CPM ranges reflect historical pricing and content complexity.
  • Ranges are directional and intended for planning, not fixed quotes.
Limitations
  • Benchmarks do not account for fixed production costs or product seeding.
  • Seasonal spikes (Q4, Prime Day) can elevate CPMs beyond baseline.
Campaign brief

How to brief YouTube creators in Indonesia

Use this page when you need YouTube content that feels native to Indonesia, not a generic global creator list with a country filter bolted on.

Good fit when

YouTube product demos, launch posts, and UGC that needs Indonesian language, references, or retail context.

Vetting focus

Check local audience mix, recent YouTube posting cadence, engagement quality, and whether the creator has already made Amazon-friendly product content.

Outreach angle

Lead with the local customer problem, the product proof you want shown, and one clear Amazon listing action you want viewers to take.

What to check before saving
  • Language fit: Indonesian, English
  • Top local channels: TikTok, Instagram, YouTube
  • Popular niches: Beauty, Tech, Fashion
  • Retail context: Tokopedia, Shopee, Lazada

Creator Benchmarks for YouTube in Indonesia

Performance bands based on the creators we've vetted for Indonesia.

Based on 18 creator profiles in our index.

Creators Available

18

In this page's matching set

Follower Range

1,150-2,840,000

Typical creator audience size

Engagement Band

4.1%-7.8%

25th-75th percentile

Typical Rate Range

$538-$1,345

Estimated from median creator data

Avg views range: 160-3,529Effective CPM: 25.05

Top YouTube creators in Indonesia

A live sample of YouTube creators available for Indonesian campaigns.

Cotey Stvarnost
Cotey Stvarnost
@coteystvarnost
YouTube

I'm here to make everyone happy! Here I post Cookie Run, Aphmau, and any of my edits I don't care if I only just get little audience, It won't shrink my guts! For anyone who want to request, make sure to comment on my video. Some of the comment might need to take a while, since it's not that easy. But I will try my best. 5K subscribers. ✅ 10K subscribers. ✅ 20K subscribers.

Followers

14,600

Engagement

5.0%

Avg Views

7,227

AnimeVideo GameVoice Actor ComparisonsAnimation
Spreesy quality score: 95
Seven On The Beat
Seven On The Beat
@sevenonthebeat
YouTube

Official music video ☘️Trimakasih Sudah mampir di Chanel kami Trus dukung kami Dengan Like share comen subscribe ☘️ No WA. : 081340999665 https://www.tiktok.com/@rempen.souljha?_t=ZS-8u7mB4MqsY1&_r=1 https://www.instagram.com/lianoex_pemilik_hati?igsh=enJxNXpmcWgzajJq https://www.facebook.com/profile.php?id=61565647171718 🔥 OFFICIAL 🔥 # Rempen_ Souljha # Beat maker: Seven On The Beat Mixxing : seven On The Beat Editor : seven On The Beat 🌴 PAPUA SELATAN ISLAND 🌴 🇯🇲 Me jApeN aLine 🇯🇲 💥💥💥💥💥💥💥💥💥💥💥💥💥💥💥💥💥 Asgon Recording

Followers

3,000

Engagement

6.0%

Avg Views

1,147

Music VideosHip-Hop/RapMusic ProductionCollaboration
Spreesy quality score: 86
Amf Plot
Amf Plot
@amfplot
YouTube

Hello everyone! Welcome to our channel! Here, AMF adalah sebuah channel yang akan membahas hal-hal seputar Horor dan misteri dengan Plot yang membuat kalian ketakutan

Followers

32,900

Engagement

4.0%

Avg Views

12,820

Creepy StoriesTrue Horror StoriesMystery AnalysisScary Storytelling
Spreesy quality score: 85
THE BEST BODY GYM
THE BEST BODY GYM
@thebestbodygym
YouTube

Interesting motivational videos every day about sports and fitness! I hope you like my videos😊. 👍Enjoy videos in top possible quality! All clips are remastered for a great viewing experience! Target: 5 million ⚠️Disclaimer: Liking ❤️ and subscribing to my channel is completely optional, it's just a way to support this channel. There is no obligation at all. ☑️10 Subs 06/12/2022 ☑️100 Subs 06/12/2022 ☑️1000 Subs 13/12/2022 ☑️10.000 Subs 29/12/2022 ☑️ 100.000 Subs 26/09/2023 ^.^ 1.000.000 Subs ??? Created and produced by The best body gym 86 © Copyright by The best Body gym86 ☞ Do Not Reuse Contact: [email protected]

Followers

509,000

Engagement

7.3%

Avg Views

-

FitnessWellnessHealthfitness-wellness
Spreesy quality score: 80
DIY Maycraft
DIY Maycraft
@diymaycraft
YouTube

Merenda , crochet

Followers

183,000

Engagement

6.3%

Avg Views

-

crafts & diy
Spreesy quality score: 80
Jhonita Chanel
Jhonita Chanel
@jhonitachanel
YouTube

Butuh perjuangan dan kerja keras untuk menggapai sesuatu.kerjakanlah apa yg ada pada diri kita,apa yg kita bisa..bisa berkarya.berkaryalah sesuai porsimu.dan tunjukkin ke orang lain..bahwa kita punya karya dan bisa membuat orang lain senang dengan karya kita dan menikmati karya kita..dan inilah saya terus berbagi dengan karya saya..@JhonitaChanel For business Email: [email protected] Follow me Instagram/facebook 👇👇👇

Followers

78,900

Engagement

17.0%

Avg Views

23

BusinessOfficeProductivityoffice-productivity
Spreesy quality score: 79
Firda Damayanti
Firda Damayanti
@firdadamayanti
YouTube

Bismillah tembus 100k subscriber 🙌 Have fun ya teman2 :), semoga semua Video react aku bisa menghibur kalian semuaa Follow My medsos Ig : @mdfirdha_ Bantu subs like comment ya biar aku rajin2 upload vidio 🤗😍

Followers

58,000

Engagement

13.0%

Avg Views

173

Animation ReactionsGaming ReactionsYouTube ContentIndonesian Content
Spreesy quality score: 79
Baraja Animal Comedy
Baraja Animal Comedy
@barajaanimalcomedy
YouTube

Baraja Animal Comedy: Global Daily Dose of Laughs! 🐾✨ Welcome to the home of the funniest and cutest animals on YouTube! We bring you high-quality animal comedy, featuring the most hilarious cat battles, funny dog fails, and adorable pet moments that will brighten your day. Our mission is to provide premium entertainment for a global community of pet lovers. Whether you enjoy angry cat faces, clever puppy antics, or unexpected animal friendships, Baraja Animal Comedy is your #1 source for stress-relief and joy. Why Subscribe? Daily Funny Animal Shorts & high-definition videos. The best cat humor and dog memes from around the world. 100% Family-friendly content for audiences in the USA, Europe, and beyond. Join millions of viewers from New York to Berlin! Don't miss out on the chaos—hit SUBSCRIBE and never miss a laugh. 🐈🐕 #AnimalComedy #FunnyPets #CatLover #DogMemes #GlobalHumor

Followers

84,500

Engagement

4.6%

Avg Views

-

PetsAnimalsPet carepet-products
Spreesy quality score: 76
Ryan Dayy
Ryan Dayy
@ryandayy
YouTube

SEMOGA BAHAGIA SELALU YA🤞

Followers

13,000

Engagement

4.0%

Avg Views

2,296

PoliticsNewsCultureInternational Relations
Spreesy quality score: 74
Soramen Tv
Soramen Tv
@soramentv
YouTube

SORAMEN diambil dari kata sora dan men yang dalam bahasa jepang berarti Sora= Langit dan Men = Mie, sehingga bisa juga diartikan dengan "Mie dari langit". Dengan harapan Soramen dapat membawa keberkahan dari langit, baik untuk produsen dan semua konsumennya.

Followers

3,080

Engagement

8.0%

Avg Views

120

Anime NewsAnime ReviewAnime DiscussionOtaku Culture
Spreesy quality score: 72
BRE GAMING
BRE GAMING
@bregaming01
YouTube

halo semua, panggil aja aku BRE , di channel ini aku cuman berbagi video video game play aku bermain game, aku bukan pro player, game play aku juga standar , yah aku membuat video cuman karena hobi aja, hobi main game dan hobi ngedit, jadi kalo ada kesalahan ataupun ada kekurangan di setiap video aku harap di maklumi ya teman" . kalau kalian terhibur ya alhamdulilah, kalo gak terhibur ya mungkin ada channel lain yang bisa menghibur kalian . TERIMAKASIH :* Business Inquiries ► [email protected]

Followers

949,000

Engagement

4.2%

Avg Views

-

Creator
Spreesy quality score: 71
THE FLOCK GAMING
THE FLOCK GAMING
@theflockgaming1463
YouTube

Mobile Player War Robots Champions League Android Platform & War Robots Content Creator. Dukung selalu channel saya para master WRI 🙏 Support my channel & use my creator code when making a purchase at War Robots webshop Support Creator Code : ⚡theflockgaming89⚡ Thank you so much for supporting my YouTube Channel Master 🙏

Followers

10,700

Engagement

21.2%

Avg Views

-

Creator
Spreesy quality score: 71
Hasna Zunaira Saqeena
Hasna Zunaira Saqeena
@hasnazunairasaqeena
YouTube

Followers

2,840,000

Engagement

4.0%

Avg Views

845

BusinessOfficeProductivityoffice-productivity
Spreesy quality score: 69
Dazzling Books
Dazzling Books
@dazzlingbooks
YouTube

Hi. I'm Hanna from Indonesia and this is my booktube channel Dazzling Books is a creative outlet of an Indonesian Young Adult Novel loving reader called Hanna Bella (goes by @hannabellajuly on the internet). This channel is a part of booktube Indonesia and a larger booktube community on youtube where people, well, share their love and thoughts on books. As a creator of Dazzling Books, Hanna believes in sharing information not only about the books but how books can inspire and change people’s perspectives. Hanna also believes in creating content that reflects her aesthetics and gives calm and inspiring feels through every one of the video. In Dazzling Books you can find reviews, interviews with authors and fellow book lovers, fun book inspired videos and tags both in Bahasa Indonesia and in English.

Followers

1,300

Engagement

5.0%

Avg Views

-

books & literature
Spreesy quality score: 69
review machine and vehicles
review machine and vehicles
@reviewmachineandvehicles4859
YouTube

Review machine and vehicles This content is review all machine and vehicles. #machine #vehicles #automotive

Followers

1,150

Engagement

8.7%

Avg Views

-

AutomotiveCarsVehiclesautomotive
Spreesy quality score: 68
Ayah Edy Parenting
Ayah Edy Parenting
@ayahedyparenting
YouTube

Ayah Edy Parenting Channel Konsultasi khusus pemetaan minat/bakat & Webinar anak silakan menghubungi: 0812-1818-4712 atau 0816-182-2323 Email: [email protected] Situs: www.ayahkita.blogspot.co.id Facebook: AYAH EDY Parenting Instagram: Ayah Edy Wiyono Untuk pemesanan buku Ayah Edy silakan menghubungi 0813-1100-1764 Follow juga: https://web.facebook.com/AYAH-EDY-Parenting-141694892568287 https://www.instagram.com/ayah_edy_wiyono/?hl=id #ayah edy parenting #pareting indonesia #channel ayah edy

Followers

38,700

Engagement

3.6%

Avg Views

-

ParentingFamilyBabybaby-parenting
Spreesy quality score: 66
FreeQuranEducation
FreeQuranEducation
@freequraneducation
YouTube

We are the world's Largest Non Profit Animation and illustration Studio based in Jakarta. Our aim is simple: To make Education Universal, Free, state-of-the-art, and available to every human being with an Internet connection. In sha Allah (God-willing).

Followers

2,150,000

Engagement

3.2%

Avg Views

-

education
Spreesy quality score: 66
Foodie and Hobbies
Foodie and Hobbies
@foodieandhobbies
YouTube

Hai, Selamat Datang di channel Foodie & Hobbies Channel ini berisikan konten konten menarik dan informatif di seputar Makanan dan Hobby Yukkk, support channel ini dengan Like dan Subscribe Thank You Happy Watching..... Email : [email protected]

Followers

1,220

Engagement

4.5%

Avg Views

-

collectibles & hobbies
Spreesy quality score: 64

Market Intelligence: Indonesia

Key insights for creator partnerships in this market

Top Platforms
TikTokInstagramYouTube
Popular Niches
BeautyTechFashion
Languages
IndonesianEnglish
Retail
TokopediaShopeeLazada

YouTube Campaign Playbook

What consistently converts for YouTube campaigns in Indonesia.

Hook viewers with a fast demo or comparison in the opening minute.
Use mid-roll CTAs tied to specific moments in the review.
Show unbox + first impressions to build trust quickly.
Include a short "why I'd buy" summary for late-stage buyers.
Drive to Amazon with on-screen overlays and a fixed description link.
Clip the best moments into Shorts for additional reach.

How Spreesy Vets Creators

We only surface creators who pass engagement and audience-fit checks.

Engagement authenticity: we flag abnormal like/view ratios and bot signals.

Audience fit: location + interest alignment against the target market.

Content quality: consistent posting cadence and conversion-friendly hooks.

PRODUCT-FIT DISCOVERY

See How Perfect Matches Look

From fit reasons to first outreach, keep creator review tied to the Amazon product.

Example Matches
Cotey Stvarnost

Cotey Stvarnost

@coteystvarnost🇮🇩ID
entertainment
95
Match for Anime Brands
Bio

I'm here to make everyone happy! Here I post Cookie Run, Aphmau, and any of my edits I don't care if I only just get little audience, It won't shrink my guts! For anyone who want to request, make sure to comment on my video. Some of the comment might need to take a while, since it's not that easy. But I will try my best. 5K subscribers. ✅ 10K subscribers. ✅ 20K subscribers.

14.6K
Followers
5.0%
Engagement
7.2K
Avg Views
Focus Areas
AnimeVideo GameVoice Actor ComparisonsAnimation
Seven On The Beat

Seven On The Beat

@sevenonthebeat🇮🇩ID
entertainment
86
Match for Music Videos Brands
Bio

Official music video ☘️Trimakasih Sudah mampir di Chanel kami Trus dukung kami Dengan Like share comen subscribe ☘️ No WA. : 081340999665 https://www.tiktok.com/@rempen.souljha?_t=ZS-8u7mB4MqsY1&_r=1 https://www.instagram.com/lianoex_pemilik_hati?igsh=enJxNXpmcWgzajJq https://www.facebook.com/profile.php?id=61565647171718 🔥 OFFICIAL 🔥 # Rempen_ Souljha # Beat maker: Seven On The Beat Mixxing : seven On The Beat Editor : seven On The Beat 🌴 PAPUA SELATAN ISLAND 🌴 🇯🇲 Me jApeN aLine 🇯🇲 💥💥💥💥💥💥💥💥💥💥💥💥💥💥💥💥💥 Asgon Recording

3.0K
Followers
6.0%
Engagement
1.1K
Avg Views
Focus Areas
Music VideosHip-Hop/RapMusic ProductionCollaboration
Amf Plot

Amf Plot

@amfplot🇮🇩ID
entertainment
85
Match for Creepy Stories Brands
Bio

Hello everyone! Welcome to our channel! Here, AMF adalah sebuah channel yang akan membahas hal-hal seputar Horor dan misteri dengan Plot yang membuat kalian ketakutan

32.9K
Followers
4.0%
Engagement
12.8K
Avg Views
Focus Areas
Creepy StoriesTrue Horror StoriesMystery AnalysisScary Storytelling
+13 more quality matches available

YouTube Marketing in Indonesia

Why work with YouTube creators in Indonesia?
Indonesian YouTube creators can understand local trends, culture, and audience preferences. For Amazon sellers, that local context can make product seeding, creator briefs, and audience-fit review more useful. Start with creators who can speak Indonesian, English.
How many YouTube creators does Spreesy have in Indonesia?
Spreesy tracks YouTube creator profiles from Indonesia across follower tiers. Use the filters and fit notes to find stronger-fit creators for your Amazon product category, campaign goals, and budget. We see strong creator supply in Beauty, Tech, Fashion.
What types of YouTube content fit Indonesia?
Indonesian audiences often need localized content cues. Strong YouTube creator fits in Indonesia usually depend on local language, product use cases, content format, and buyer context.

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