YouTube + Beauty & Cosmetics + United States

Find YouTube Creators for Beauty & Cosmeticsin United States

Browse vetted American beauty creators on YouTube who already fit your beauty & cosmetics niche and market.

Research Snapshot

YouTube creator benchmarks for Beauty & Cosmetics in United States

Directional rate, engagement, and CPM bands for American beauty creators on YouTube.

Updated February 2026Confidence: 88/100
Rate range

$388–$1,687

Per post estimate

Engagement band

2.1%–6.5%

Directional range

CPM band

$16–$46

Estimated CPM

Sample size

129

Creators modeled

Methodology
  • Engagement bands blend platform baselines with category-level planning context.
  • CPM ranges reflect historical pricing and content complexity.
Limitations
  • Individual creator rates can exceed ranges when content rights or whitelisting are included.
  • Benchmarks do not account for fixed production costs or product seeding.
Exact-match brief

How to qualify YouTube Beauty & Cosmetics creators in United States

This is the narrowest match type: platform, product niche, and country all need to line up. That makes the page more useful for launch planning, but it also means each creator should be checked against the full campaign brief.

Good fit when

American beauty creators who can show beauty & cosmetics product proof in a native YouTube format.

Vetting focus

Look for recent beauty & cosmetics posts, country-relevant language or context, audience comments from likely buyers, and product visuals that would work for Amazon traffic.

Outreach angle

Open with the specific United States buyer problem, then ask the creator to show the product in one believable use case instead of reading a generic ad script.

What to check before saving
  • YouTube format fit for beauty & cosmetics content
  • American language, cultural, or shopping-context fit
  • Clear product demonstration potential
  • Reusable content rights and paid usage terms

YouTube Beauty & Cosmetics creator benchmarks in United States

What the exact YouTube + Beauty & Cosmetics + United States match set looks like right now.

Based on 18 creator profiles in our index.

Creators Available

18

In this page's matching set

Follower Range

3,040-125,000

Typical creator audience size

Engagement Band

6.0%-6.2%

25th-75th percentile

Typical Rate Range

$154-$385

Estimated from median creator data

Avg views range: 2,210-11,737Effective CPM: 36.00

Top Beauty & Cosmetics creators on YouTube in United States

A live sample of creators who match this platform, niche, and market combination.

Lumie
Lumie
@lumie
YouTube

I love pink bows🤭🎀 the ultimate space for girlies who want to glow, grow, and embrace their feminine energy! ✨ 💌- [email protected]

Followers

19,000

Engagement

6.0%

Avg Views

45,211

Weight LossWellnessHealthy Lifestyle
Spreesy quality score: 96
Sara Simone
Sara Simone
@sarasimone
YouTube

Just a girl who loves fashion , beauty & content creating, new videos weekly <3 Email : [email protected] Instagram : _.iamsaraaa TikTok : sarasimone101

Followers

10,400

Engagement

6.0%

Avg Views

7,476

MakeupFashion TrendsBeauty TutorialsContent Creation
Spreesy quality score: 94
blurteee
blurteee
@blurteee
YouTube

no asmr no sleep 🍄 you can get relax in this safe place 🍫 ⭑ 2 to 3 new videos every week ⭑ business/ collab contact: [email protected] (not for custom vid)

Followers

7,740

Engagement

5.0%

Avg Views

13,574

Mouth SoundsMic ScratchingTappingHand Movements
Spreesy quality score: 93
clarity kat
clarity kat
@claritykat
YouTube

Hi, I'm Kat! Exploring what brings me joy with a mindful consumer approach. :) 🌿 Portland, OR 🎨 interior designer 🐰 bunny lover 💄dabbler in beauty/fashion ✉️ [email protected]

Followers

5,950

Engagement

5.0%

Avg Views

2,851

MakeupSkincareMinimalismDecluttering
Spreesy quality score: 92
Cosmetic Sanctuary
Cosmetic Sanctuary
@cosmeticsanctuary
YouTube

http://www.cosmeticsanctuary.com Blogger | Beauty, Nails & Lifestyle | Boston, MA For PR email [email protected]

Followers

5,220

Engagement

6.1%

Avg Views

2,941

Nail ArtNail Polish ReviewsLifestyleCosmetics
Spreesy quality score: 92
KATIPERFUMERY
KATIPERFUMERY
@katiperfumery
YouTube

Привет! Меня зовут Екатерина. Живу в США с 2015 года. Делюсь мыслями и ощущениями о парфюмерии. НЕ ЭКСПЕРТ и не претендую. Подписывайтесь на мой канал. Делитесь своими впечатлениями. Приятного просмотра❤️ поддержать канал: - Super Thanks 👍 - buymeacoffee.com/katiperfumery ☕️ Мой новый канал проходите и подписывайтесь: http://www.youtube.com/@KATIPERFUMERYVIBES Получите удовольствие от просмотра❤️ Не забывайте: ПОДПИСЫВАТЬСЯ СТАВИТЬ ЛАКИ ПИСАТЬ КОММЕНТАРИИ Нажимать колокольчик, чтобы не пропустить следующее видео А так же огромную поддержку вы сможете мне оказать если не пропустите пару рекламных интеграций. ❤️❤️❤️ Если вы желаете прислать «слепые затесты», а также по вопросам сотрудничества, милости прошу, обращаться: [email protected] Или в Директ IG: ​⁠@Katiperfumery

Followers

4,830

Engagement

11.8%

Avg Views

3,887

Perfume ReviewsFragrance CollectionNiche PerfumesSeasonal Fragrances
Spreesy quality score: 92
Cloudy ASMR
Cloudy ASMR
@cloudyasmr
YouTube

hi my loves! thank you so much for being here 🌜☁️ ♡ this is a safe place for everyone ♡ contact email: [email protected] *my main channel was removed at 87k+ subscribers

Followers

8,200

Engagement

6.0%

Avg Views

3,288

Mouth SoundsRelaxationTinglesAffirmations
Spreesy quality score: 90
Apoyo Peru Reinas
Apoyo Peru Reinas
@apoyoperureinas
YouTube

Hola! Somos la pagina Apoyo Perú Reinas, estamos en las redes desde el 2016 y brindamos Información de certámenes de belleza y más Gracias por vernos y no se olviden de suscribirse a nuestro canal de YouTube 🔔 ✔️ ¿ Deseas publicidad para tu negocio? Escríbenos a [email protected]

Followers

6,360

Engagement

6.0%

Avg Views

2,556

Miss PeruBeauty Pageant NewsBeauty Contest Coverage
Spreesy quality score: 89
Everyday Nurse - Annie
Everyday Nurse - Annie
@everydaynurse-annie
YouTube

👇🏼 Get Access to Our FREE Masterclass where you will discover WHY your hormones are out of balance! 👇🏼 (link below) This channel exists to empower YOU with the knowledge and tools to decode your body’s signals, reset your hormones naturally, and step into your healthiest, most vibrant self. Join the empowered women and moms taking back control of their bodies, energy, and confidence—without guesswork, extreme diets, or temporary fixes. ⚡ FREE MASTERCLASS: Watch the FREE Hormone Wellness Class ➡️ Link Below ⚡ TRANSFORMATION PROGRAM: Get my full system to balance your hormones & reclaim your body ➡️ email for more information [email protected] I will praise You, for I am fearfully and wonderfully made; Marvelous are Your works, And that my soul knows very well. Psalm 139:14

Followers

48,900

Engagement

3.8%

Avg Views

25,674

Hormone HealthWomen's HealthWeight LossNutrition
Spreesy quality score: 88
ClaudineMarcello
ClaudineMarcello
@claudinemarcello
YouTube

Just doin my thang 😼 New vids EVERY week Instagram: @c.laudiine TikTok: @cmarccccello Email: [email protected]

Followers

11,700

Engagement

7.7%

Avg Views

3,581

Hair StylingWigsHair TutorialsProduct Reviews
Spreesy quality score: 87
jayne emmaline
jayne emmaline
@jayneemmaline
YouTube

💌 [email protected] VERIFIED on coverstar: @jayne..emmaline instagram: @jayne.emmaline name: jayne age: 17 hobbies: shopping, dancing, vlogging content: grwm, hauls, vlogs, shopping posting schedule: every saturday music: JESSICA BAIO, taylor, sabrina, tate favs: 🪸🐚🌊🥥🌺 Bubble Skincare Ambassador CODE: JAYNEDI5D Sunset Surf Ambassador 🐚🌊🌺 CODE: JAYNEXO https://sunsetsurf.store/discount/JAYNEXO Shop Jenna Brooke Ambassador 🎀🫶 CODE: JAYNEWILDE10 https://shopjennabrooke.myshopify.com

Followers

3,040

Engagement

6.0%

Avg Views

1,259

GRWM (Get Ready With Me)HaulsVlogsShopping
Spreesy quality score: 87
Fragrance Therapy
Fragrance Therapy
@fragrancetherapy
YouTube

Regular dose of affordable fragrance content for all the scent addicts out there. Reach me at [email protected] Follow me on Instagram - https://www.instagram.com/fragrancetherapyam/

Followers

6,000

Engagement

6.1%

Avg Views

2,095

Perfume ReviewsAffordable FragrancesFragrance RecommendationsMen's Fragrances
Spreesy quality score: 87
Sober Strong
Sober Strong
@soberstrong
YouTube

Dedicated to inspiring and guiding individuals on their journey towards a healthier lifestyle and sobriety. My channel is a beacon of hope for anyone striving to overcome the challenges of quitting drinking and embracing a life of well-being and sobriety I dive into sobriety and healthy living, offering educational content, inspirational stories, and casual yet profound insights into quitting drinking. Taking your first steps towards sobriety or seeking an encouraging community? Join our community, where bettering oneself isn't just a goal, but a shared journey. I love sharing my stories and being imperfect! Seek personal excellence! Join me on this journey. We’ll balance our lives, embrace our strengths, and achieve wellness goals. Together, we’ll inspire others to better themselves. Remember, you're capable of achieving anything!

Followers

18,700

Engagement

5.0%

Avg Views

5,296

SobrietyAlcohol Addiction RecoveryHealthy LivingPersonal Development
Spreesy quality score: 87
Sean OMara, MD JD, Health & Performance Optimizing
Sean OMara, MD JD, Health & Performance Optimizing
@seanomaramdjdhealthperformanceoptimizing
YouTube

Performance Optimizing Physician. 🥩15 years of reversing disease. 📈200+ clients thriving with 10x energy.

Followers

94,600

Engagement

6.3%

Avg Views

13,236

Weight LossAnti-AgingDisease PreventionPerformance Optimization
Spreesy quality score: 85
tara
tara
@tara
YouTube

hi I'm Tara♡ welcome to my digital diary inquiries: [email protected]

Followers

6,510

Engagement

6.0%

Avg Views

1,813

Makeup TutorialsTravel VlogsBeautyDay in the Life
Spreesy quality score: 84
Simplemente Mikauly
Simplemente Mikauly
@simplementemikauly
YouTube

For all PR and business opportunities please email: [email protected] Latina Social Media Influencer and Beauty Vlogger http://www.youtube.com/c/SIMPLEMENTEMIKAULY Bienvenidas a este canal, mi nombre es Mikauly Vargas soy una persona alegre y eso me gusta trasmitir en mis vídeos soy de las que piensan que con una sonrisa hasta lo amargo sabe dulce. y eso les muestro en mis vídeos, amo el maquillaje, en este canal encontraras tutoriales de maquillaje, reseñas, compras, tag, Diy y todo lo que se le ocurra a esta cabecita que este relacionado con el mundo femenino. espero te sientas a gusto en este canal FUE CREADO PARA TI ! NO OLVIDES SUSCRIBIRTE! Y DISFRUTA ! NOTA: tu opinion es muy importante en este canal asi que nunca te olvides de comentar ♥♥♥

Followers

125,000

Engagement

14.0%

Avg Views

13,157

Makeup TutorialsBeauty Product ReviewsVlogsDIY Projects
Spreesy quality score: 84
Skyler Capri
Skyler Capri
@skylercapri
YouTube

New videos weekly! FOR BUSINESS ONLY Email: [email protected]

Followers

3,050

Engagement

8.0%

Avg Views

1,026

Bath & BodyFragranceSkincareSeasonal Product Spoilers
Spreesy quality score: 84
Nao ASMR
Nao ASMR
@naoasmr
YouTube

₊˚ʚ ᗢ₊˚✧ ゚.〰₊⋆ ┆Insta: bloomberry__00 .ᐟ ┆Customs OPEN ᶻ 𝗓 𐰁‧₊˚✩彡 ASMRtist ૮꒰ ˶• ༝ •˶꒱ა [email protected] ☆⋆。𖦹°‧★Thank you for your support˚ ༘`✦ ˑ ִֶ 𓂃⊹

Followers

6,110

Engagement

6.0%

Avg Views

1,692

Mouth SoundsMic BrushingFingers FlutteringWood Tapping
Spreesy quality score: 84

How to Plan Beauty & Cosmetics Creator Content on YouTube

Use YouTube as one content format, then decide whether the product proof, audience context, and outreach angle fit the category.

1. The “Hook” Strategy

On YouTube, you have less than 3 seconds to grab attention. For Beauty & Cosmetics, this means showing the visual demonstrations immediately.

2. Review Native Formats

Review which audio, format, or recurring content pattern already appears in the Beauty & Cosmetics community, then decide whether your product can fit without forcing the brief.

3. The “Link in Bio” Funnel

Unlike other platforms, YouTube traffic flow is specific. Ensure your creators are using clear CTAs to direct viewers to their bio link, which should go directly to your Amazon listing.

4. Product Fit Over Polish

High production value is not always the right signal on YouTube. Compare creator content against the product use case, shopper question, and outreach goal before choosing a brief.

Creator content ideas for Beauty & Cosmetics
  • Visual Demonstrations content that shows results in the first few seconds.
  • Trusted Reviews storytelling that matches YouTube viewing habits.
  • Trend Alignment clips that can be repurposed across ads.
  • Anchor the pitch around fit signal (Review).
  • Use creators signals as planning context before outreach.

Frequently Asked Questions

How do I find YouTube Beauty & Cosmetics creators in United States?
Spreesy helps you browse American beauty creators on YouTube that fit beauty & cosmetics content. Use the page filters to focus on creators aligned with the niche, market, and Amazon product brief.
Why use YouTube for Beauty & Cosmetics marketing in United States?
YouTube can be useful for beauty & cosmetics brands in United States when the product proof fits the local content format, language, and shopper context.
How much do YouTube Beauty & Cosmetics creators in United States cost?
Pricing varies by follower tier, engagement quality, and campaign scope. Use the rate guidance on this page and our pricing calculator to estimate YouTube creator fees for beauty & cosmetics campaigns in United States.
Can I compare this market with other countries or platforms?
Yes. From this page you can jump to other platforms in United States, explore the same beauty & cosmetics niche in nearby markets, or broaden your search to all YouTube creators.