YouTube + Beauty & Cosmetics + United Kingdom

Find YouTube Creators for Beauty & Cosmeticsin United Kingdom

Browse vetted British beauty creators on YouTube who already fit your beauty & cosmetics niche and market.

Research Snapshot

YouTube creator benchmarks for Beauty & Cosmetics in United Kingdom

Directional rate, engagement, and CPM bands for British beauty creators on YouTube.

Updated February 2026Confidence: 88/100
Rate range

$388–$1,687

Per post estimate

Engagement band

2.1%–6.5%

Directional range

CPM band

$16–$46

Estimated CPM

Sample size

129

Creators modeled

Methodology
  • Engagement bands blend recent creator performance with public platform benchmarks.
  • CPM ranges reflect historical conversion quality and campaign velocity.
Limitations
  • Individual creator rates can exceed ranges when content rights or whitelisting are included.
  • Benchmarks do not account for fixed production costs or product seeding.

YouTube Beauty & Cosmetics creator benchmarks in United Kingdom

What the exact YouTube + Beauty & Cosmetics + United Kingdom match set looks like right now.

Based on 18 vetted creators in our index.

Creators Available

18

In this page's matching set

Follower Range

3,130-201,000

Typical creator audience size

Engagement Band

4.3%-7.7%

25th-75th percentile

Typical Rate Range

$307-$767

Estimated from median creator data

Avg views range: 225-3,272Effective CPM: 30.00

Top Beauty & Cosmetics creators on YouTube in United Kingdom

A live sample of creators who match this platform, niche, and market combination.

Sinem
Sinem
@sinem
YouTube

Welcome to my channel! Here you will find videos from beauty to lifestyle! 📱LETS CONNECT📱 ♡ I N S T A G R A M ➜ sinemslh ♡ T I K T O K ➜ sinemslh ♡ C H A N N E L ➜ www.youtube.com/sinemsalih 📧 BUSINESS EMAIL/ENQUIRIES: [email protected]

Followers

16,200

Engagement

5.0%

Avg Views

10,622

Makeup TutorialsProduct ReviewsSwatchesHoliday Collections
Spreesy quality score: 95
itsggsparkle
itsggsparkle
@itsggsparkle
YouTube

Hiya everyone I'm Gina and you will find lots of beauty on this channel as I love beauty and talking about beauty✨️ Average girl beauty reviews as im not the best at beauty but as long as we try! I absolutely love poundland and a bargain!! advent calendars as I love them!Also some homey bits too. basically a bit of everything on here would love it if yous subscribed. Please subscribe :) For business enquiries only please contact: [email protected]

Followers

6,490

Engagement

6.0%

Avg Views

16,434

Beauty Product ReviewsHaulsAdvent Calendar ReviewsHome Goods
Spreesy quality score: 93
LARA PONLE
LARA PONLE
@laraponle
YouTube

for collaborations, promo and hair reviews please email: [email protected]

Followers

15,900

Engagement

5.0%

Avg Views

6,831

Hair StylingHair ProductsSalon Services
Spreesy quality score: 92
Claire Smith
Claire Smith
@clairesmith
YouTube

I love perfume! Check out my playlists! Make my day and subscribe! https://www.youtube.com/channel/UC3ZOyy7qPVG2h5asov0NmdA?sub=confirmation=1 I create distinctive content on perfume, I love diving into the science of fragrance in an approachable and fun way. As a channel, I've decided to make a stand against affiliate marketing so you won't see that here. Whilst I love perfume, I do try to be a conscious consumer (like in other areas of my life). I also talk about the slightly darker side of perfume obsession, including finances. I am open and honest about how much I spend, what I buy, love, like, dislike and declutter. I also love talking about the social, historical and psychological aspects of perfume. I love reading your comments and I try to respond to every one! In real life, I'm a scientist, a nerd and I'm slightly obsessive, but I've learnt that that's ok. I live in Yorkshire, England, UK. Dr Claire [email protected] Peace ☮️ love ❤️ perfume 👃

Followers

17,900

Engagement

13.0%

Avg Views

3,213

Perfume ReviewsFragrance AnalysisPerfume Declutter AnalysisFragrance Trends
Spreesy quality score: 83
Gabby Loves Perfumes
Gabby Loves Perfumes
@gabbylovesperfumes
YouTube

Email: [email protected]

Followers

33,600

Engagement

8.0%

Avg Views

3,292

Vanilla FragrancesGourmand FragrancesDesigner PerfumesNiche Perfumes
Spreesy quality score: 81
Natural Vanesta
Natural Vanesta
@naturalvanesta
YouTube

hi guys welcome to my channel. I'm Vanesta, a Cameroonian YouTube based in the UK. I make natural hair videos, fitness and motherhood videos. I always loved working out but since having my two kids, my life and body changed drastically. I'm having to adjust to my new life as a mum while working out to help lose my baby weight and hopefully get back to my pre baby weight/size. I love natural hair and have been growing my hair for a few years now and thought I'd share with you all how to grow/take care of yours I upload every 3 days, please subscribe and hit the bell not to miss out on any content. Love you all x You can also find me on Facebook : vanesty de wee Instagram: @vanesta20 For business enquiries: [email protected]

Followers

196,000

Engagement

5.0%

Avg Views

1,183

Natural Hair CareHair GrowthHair TreatmentsMotherhood
Spreesy quality score: 80
CHI AND FAMILY
CHI AND FAMILY
@chiandfamily
YouTube

Hey, My name is chi London, United Kingdom-based content creator. I vlog everything for your viewing pleasure. My Eyes Are Always On the Prize; I don't allow NOISE to distract ME.👊 Please Subscribe and turn on post notifications. For advert placement and product review, [email protected] Thank you

Followers

81,800

Engagement

5.0%

Avg Views

985

Makeup TutorialsHair StylingVloggingFamily Content
Spreesy quality score: 80
BeautyByGbemi
BeautyByGbemi
@beautybygbemi
YouTube

BeautyByBemi - Enhancing your natural beauty. Hey guys! Welcome to my channel. I'll be showing you what I love and things I am interested in...from make-up tutorials to wig tutorials, fashion, lifestyle and much more. Don't forget to THUMBS UP and SUBSCRIBE to my channel guys. Thankyou xx For Business Inquiries feel free to email me at [email protected] Follow me on twitter @beautybybemi Instagram - @beautybybemii Snapchat - @bemi_presh

Followers

190,000

Engagement

6.0%

Avg Views

247

Makeup TutorialsWig TutorialsFashionLifestyle
Spreesy quality score: 80
LuceStephenson
LuceStephenson
@lucestephenson
YouTube

Makeup obsessed 30 year old based in North East England, currently working as a Content Strategist for Additional Lengths and Remi Cachet! If you like what you see, make sure you hit that subscribe button and turn them notifications on so you don't miss a new video every Sunday. Come follow me: Tik Tok - LuceStephenson Instagram - LuceStephenson - https://www.instagram.com/lucestephenson/?hl=en For PR, collaborations and events please email me at [email protected]

Followers

18,500

Engagement

6.9%

Avg Views

265

Makeup TutorialsMakeup ReviewsMakeup HaulsFoundation Reviews
Spreesy quality score: 76
Blush Boudoir
Blush Boudoir
@blushboudoir
YouTube

Hey you 👋🏼 I’m Agnes — your nail buddy and creative companion. I’m a nail artist and content creator based in my home salon in Scotland, sharing real moments from detailed nail designs and satisfying swatches to behind-the-scenes glimpses of my day-to-day as a working nail tech and content creator - this channel is all about creativity and a genuine love for all things nails. If you’re here to hang out, get inspired, or just enjoy the process — you’re in the right place. Thank you for being here 💅 For collaborations, PR or queries: [email protected]

Followers

4,070

Engagement

13.0%

Avg Views

442

Nail Art TutorialsSalon VlogsNail Product ReviewsBehind-the-Scenes
Spreesy quality score: 76
Lilian Tseggai
Lilian Tseggai
@liliantseggai
YouTube

Hi loves! My name is Lilian, I'm 25 and I live in the UK. I create content about beauty, fashion & lifestyle, and I also share videos about my culture (Eritrea) 🇪🇷 Get yourself some snacks & enjoy my videos! Make sure to subscribe & join the family 🥰 F O L L O W M E : INSTAGRAM: www.instagram.com/liliantseggai TIKTOK: https://www.tiktok.com/@liliantseggai?lang=en TWITTER: www.twitter.com/liliantseggai Support my hair business 💙 www.purityhair.co.uk www.instagram.com/purityhairuk www.tiktok.com/@purityhairuk For business inquiries: [email protected]

Followers

15,600

Engagement

5.0%

Avg Views

187

Makeup TutorialsSkincare ReviewsFashion HaulsLifestyle Vlogs
Spreesy quality score: 76
ZoeyGlitter ♡
ZoeyGlitter ♡
@zoeyglitter
YouTube

new beauty, lifestyle & vlogs every week! ♡ ✨ ♡ www.instagram.com/ZoeyGlitter ♡ TikTok: @ZoeyGlitter ♡ PR: [email protected]

Followers

9,670

Engagement

11.0%

Avg Views

139

Makeup ReviewsBeauty Subscription BoxesHaulsVlogs
Spreesy quality score: 74
Ted's Wig Emporium
Ted's Wig Emporium
@tedswigemporium
YouTube

🎀 Welcome to Ted’s Wig Emporium – the home of fierce, fabulous hair! 🎀 Hi gorgeous! I’m Teresa – but my friends (and that includes you) call me TED 💕 I’ve been wearing alternative hair since 2016, and after years of experimenting, reviewing, and obsessing over all things wigs, I decided to take the leap and launch my own brand: ✨ T.Wiggy – Luxury Human Hair Wigs by TED ✨ This channel is your go-to space for: 💁‍♀️ Honest wig reviews 💡 Styling tips & tricks 📦 Unboxings and first impressions 👩‍🏫 Wig education for beginners & seasoned pros 👑 And of course… a healthy dose of sparkle, sass, and self-love! Whether you're here because you love wigs, live with hair loss, or just want to explore a new side of yourself, you're in the right place. I’ve created this space to be inclusive, empowering, and FUN. Because hair should feel good, look fabulous, and reflect you. 🛍️ Check out my store: www.TedsWigEmporium.co.uk 📧 Inquiries: [email protected]

Followers

3,460

Engagement

13.0%

Avg Views

60

Wig ReviewsWig StylingHair Loss SolutionsMakeup Tutorials
Spreesy quality score: 72
Dionne Lavender
Dionne Lavender
@dionnelavender
YouTube

Hey babe! I'm Dionne, welcome to my YouTube channel! My little hub to share all things beauty, fashion finds & a glimpse into my every day life. Make sure to subscribe to keep up to date! New videos live every Sunday. 🤍 _______________________________________ FOLLOW ME ON INSTAGRAM - https://www.instagram.com/diocrowe FOLLOW ME ON TIKTOK - TikTok.com/@diocrowe SHOP MY OUTFITS - https://www.shopltk.com/explore/diocrowe SHOP MY PRE LOVED ITEMS - https://ebloggers.co.uk/collections/VIB-dionne-crowe SHOP MY AMAZON STORE FRONT — https://www.amazon.co.uk/shop/diocrowe CONTACT ME - [email protected] (FOR ALL BUSINESS ENQUIRES) _________________________________________________________________

Followers

36,900

Engagement

3.0%

Avg Views

5,870

Fashion FindsHaulsEveryday Life VlogsBeauty Tutorials
Spreesy quality score: 68
Docteur jusnovit Curia
Docteur jusnovit Curia
@docteurjusnovitcuria
YouTube

J'ai souhaité avoir cette chaine Youtube pour être encore plus proche de mes frères et soeurs Congolais ou encore Africain en general , en partageant mon experience et mes recherche sur ce qui concerne la beauté et le skincare..et plus encore les astuce maison pour avoir une peau mature , propre et jolie. Après quelques années de ma victoire sur le stress , il était important de permettre au plus grand nombre de mes bien aimées congolais ou encore Africain en general de pouvoir profiter de cette grace, d'avoir la connaissance et d'étre aussi capable de s' en sortir comme moi au travers de mon experience. et bien plus encore cette chaine vous apprendra beaucoup des choses et tant d'éléments qu'ils vont beaucoup vous aidez Abonnez-vous , c'est gratuit pour me suivre facilement Jusnovit stone Godwinners ( facebook ) Contact for business: marques, entreprises, sites, collaborations: [email protected] Big kiss To you all

Followers

201,000

Engagement

3.1%

Avg Views

1,157

Anti-aging skincareFacial exercisesMature skin careSkin health tips
Spreesy quality score: 65
Lina La
Lina La
@linala
YouTube

Hi everyone. You guys can call me Lina. I’m a Ukrainian who currently lives in London. On my channel I love to review different skin care and make up products, books and occasionally some exercises too. I also love to share my lifestyle, thoughts and useful tips about fashion. I hope my channel will be helpful in lots of ways. Don't forget to subscribe. Business Inquiries: [email protected]

Followers

3,130

Engagement

4.0%

Avg Views

66

SkincareMakeupPerfumeFashion
Spreesy quality score: 64
Natural Cosmetics Reviews
Natural Cosmetics Reviews
@naturalcosmeticsreviews
YouTube

Chcę Ci pokazać, że wcale nie musisz wydawać kroci w gabinetach medycyny estetycznej żeby wyglądać lepiej, poczuć się ze sobą dobrze i być pewną siebie. Inwestując zaledwie 10 minut dziennie możesz raz na zawsze odmienić swoje oblicze, a moją misją jest to żeby pokazać Ci w jaki sposób. Na https://zawszemloda.com/ uczę Cię moich metod, takich jak: powięziowy masaż twarzy (mój autorski kurs Facemodellingu FaceChanger), taping twarzy, masaż bańkami, zaś na mediach społecznościowych takich jak Youtube i Instagram, pokazuję Ci jak polepszyć stan swojej skòry przy pomocy pielęgnacji. Robię to, ponieważ wiem, że zaczynając dbać o siebie w jednej dziedzinie, przełożysz to także na pozostałe dzidziny swojego życia.

Co mam na myśli ? 

 Dbanie o siebie to również dbanie o

: •zdrowie fizyczne (dieta i ruch)
 •samorozwój 
 •zdrowie psychiczne I to własnie jest moją misją.

Followers

34,300

Engagement

2.7%

Avg Views

1,146

Anti-agingSkincare routinesCosmetics reviewsFacial massage
Spreesy quality score: 60
In The Makeup Chair Podcast
In The Makeup Chair Podcast
@inthemakeupchairpodcast
YouTube

A visual podcast hosted by Lana Jenkins [email protected]

Followers

13,200

Engagement

3.0%

Avg Views

217

MakeupCosmetic SurgeryBeauty IndustryHaircare
Spreesy quality score: 59

How to Succeed with Beauty & Cosmetics on YouTube

The strategy for YouTube is unique. Here is how top Beauty & Cosmetics brands are winning on this platform.

1. The “Hook” Strategy

On YouTube, you have less than 3 seconds to grab attention. For Beauty & Cosmetics, this means showing the visual demonstrations immediately.

2. Leverage Trends

YouTube is driven by trends. Use our creators to identify which audio or format is currently viral in the Beauty & Cosmetics community and adapt your product content to fit that mold naturally.

3. The “Link in Bio” Funnel

Unlike other platforms, YouTube traffic flow is specific. Ensure your creators are using clear CTAs to direct viewers to their bio link, which should go directly to your Amazon listing.

4. Authenticity Over Production

High production value often performs worse on YouTube for Beauty & Cosmetics products. Raw, authentic user-generated content builds more trust and drives higher conversion rates.

Creator content ideas for Beauty & Cosmetics
  • Visual Demonstrations content that shows results in the first few seconds.
  • Trusted Reviews storytelling that matches YouTube viewing habits.
  • Trend Alignment clips that can be repurposed across ads.
  • Anchor the pitch around avg roi (4.5x).
  • Lean into creators signals for higher conversion intent.

Frequently Asked Questions

How do I find YouTube Beauty & Cosmetics creators in United Kingdom?
Spreesy helps you browse vetted British beauty creators on YouTube that specialize in beauty & cosmetics. Use the exact page filters to focus on creators already aligned with your niche and market.
Why use YouTube for Beauty & Cosmetics marketing in United Kingdom?
YouTube works well for beauty & cosmetics brands in United Kingdom because creators can publish platform-native content that feels local, credible, and conversion-friendly for British shoppers.
How much do YouTube Beauty & Cosmetics creators in United Kingdom cost?
Pricing varies by follower tier, engagement quality, and campaign scope. Use the rate guidance on this page and our pricing calculator to estimate YouTube creator fees for beauty & cosmetics campaigns in United Kingdom.
Can I compare this market with other countries or platforms?
Yes. From this page you can jump to other platforms in United Kingdom, explore the same beauty & cosmetics niche in nearby markets, or broaden your search to all YouTube creators.