Instagram + Food & Gourmet + Brazil

Find Instagram Creators for Food & Gourmetin Brazil

Browse vetted Brazilian foodies on Instagram who already fit your food & gourmet niche and market.

Research Snapshot

Instagram creator benchmarks for Food & Gourmet in Brazil

Directional rate, engagement, and CPM bands for Brazilian foodies on Instagram.

Updated February 2026Confidence: 76/100
Rate range

$178–$907

Per post estimate

Engagement band

1.3%–4.1%

Directional range

CPM band

$9–$27

Estimated CPM

Sample size

86

Creators modeled

Methodology
  • Engagement bands blend recent creator performance with public platform benchmarks.
  • CPM ranges reflect historical conversion quality and campaign velocity.
Limitations
  • Seasonal spikes (Q4, Prime Day) can elevate CPMs beyond baseline.
  • Individual creator rates can exceed ranges when content rights or whitelisting are included.

Instagram Food & Gourmet creator benchmarks in Brazil

What the exact Instagram + Food & Gourmet + Brazil match set looks like right now.

Based on 18 vetted creators in our index.

Creators Available

18

In this page's matching set

Follower Range

14,844-3,242,702

Typical creator audience size

Engagement Band

7.3%-15.0%

25th-75th percentile

Typical Rate Range

$1,745-$4,363

Estimated from median creator data

Avg views range: 23,655-117,659Effective CPM: 18.00

Top Food & Gourmet creators on Instagram in Brazil

A live sample of creators who match this platform, niche, and market combination.

nandocaet
nandocaet
@nandocaetz
Instagram

🍔 Reviews gastronômicos - Apaixonado por molho (todos) 📍SP 📩 [email protected]

Followers

100,166

Engagement

12.0%

Avg Views

59,603

Restaurant ReviewsFast FoodRecipesFood Photography
Spreesy quality score: 100
Mania_depipoca
Mania_depipoca
@mania_depipoca01
Instagram

🍿 Pipoqueiro 📦 Faço envios de todas as mercadorias 📽️ Mostro minha rotina no YouTube 📩 [email protected]

Followers

59,916

Engagement

6.0%

Avg Views

150,820

PopcornSnack RecipesFood PreparationBrazilian Cuisine
Spreesy quality score: 99
PEPÊ
PEPÊ
@opebarbosa
Instagram

team @hsadigital contato - [email protected] embaixador - @nescafebr

Followers

1,865,174

Engagement

9.0%

Avg Views

816,591

RecipesRestaurant ReviewsCouple CookingFast Food
Spreesy quality score: 98
Adel Jr
Adel Jr
@adjotta
Instagram

🌗 | 2026 É NOSSO ✨ 📍 | São Paulo - SP 📧 | [email protected]

Followers

165,152

Engagement

15.0%

Avg Views

64,770

FoodEntertainmentPersonal GrowthMusic
Spreesy quality score: 96
Pedro Coronha
Pedro Coronha
@pedrocoronhaa
Instagram

Head & Owner @koralrest 📧 [email protected]

Followers

24,718

Engagement

13.0%

Avg Views

28,266

RestaurantFine DiningMeat DishesEvent Catering
Spreesy quality score: 96
valeria hye
valeria hye
@valeriahyee
Instagram

📥 dm / [email protected]

Followers

14,844

Engagement

11.0%

Avg Views

9,680

Korean CuisineBeauty ProductsShopping & HaulsVlogs
Spreesy quality score: 95
Lanna Schneider 💖
Lanna Schneider 💖
@lannaschneider
Instagram

✨ As receitas + criativas da internet 🌸 Dicas reais para mulheres reais 🔥 Rotina nos stories – VALORIZAAA! 📩 [email protected]

Followers

371,656

Engagement

7.0%

Avg Views

133,117

RecipesDessertsHealthy EatingQuick Meals
Spreesy quality score: 94
Jonathan Andre
Jonathan Andre
@jhowzinofc
Instagram

I M P R O V Á V E L 🙏 CAFÉ COM TEU QUEBRADA 🥃 TRABALHO 📧 | [email protected]

Followers

571,273

Engagement

18.0%

Avg Views

142,820

Coffee CultureBrazilian CultureDaily Vlogs
Spreesy quality score: 90
Andreza Costa | Nosso Garden 🌻
Andreza Costa | Nosso Garden 🌻
@ape.garden
Instagram

🤳 dia a dia nos stories 📩 [email protected] Entre no grupo de promoções 👇🏻👇🏻

Followers

19,564

Engagement

4.0%

Avg Views

47,147

Cooking/RecipesHome & DecorDance/FitnessDaily Life
Spreesy quality score: 88
Vivi Cake
Vivi Cake
@vivicake.real
Instagram

🏆Top 5 global influencer de confeitaria 👣 24 milhões de seguidores 💌 [email protected] 🗣️ Curso online no link abaixo👇🏻

Followers

3,242,702

Engagement

6.0%

Avg Views

555,715

ConfectioneryBakingDessertsCake Decorating
Spreesy quality score: 87
Gordinha de alma | Bruna Lara | Rio de Janeiro
Gordinha de alma | Bruna Lara | Rio de Janeiro
@gordinhadealma
Instagram

🍩 Dicas para alimentar o corpo e a alma 🌎 Gastronomia • Viagens • Eventos • Passeios 📝 Desde 2014 por @bruna_cardozo 📩 [email protected]

Followers

158,032

Engagement

12.0%

Avg Views

23,255

Food & BeverageTravelEventsCarnival/Entertainment
Spreesy quality score: 86
Fernanda Dale
Fernanda Dale
@fernandacdale
Instagram

Food Media Specialist and Content Creator @lecordonbleubrasil alum [email protected]

Followers

109,569

Engagement

7.0%

Avg Views

16,273

RecipesRestaurant ReviewsCooking TutorialsFood Trends
Spreesy quality score: 86
Giorgia | MasterChef 11
Giorgia | MasterChef 11
@gior.gi.a
Instagram

um pouco de comida, um pouco de vida. based in brasil ㅤ 📨 [email protected]

Followers

167,768

Engagement

16.0%

Avg Views

26,766

RecipesFood ReviewsKitchenwareDesserts
Spreesy quality score: 86
Helton Oliveira
Helton Oliveira
@_heltonoliveira
Instagram

gastronomia | viagens | lifestyle CAIXA MISTERIOSA: sexta às 18:30 [email protected] | @changodigital

Followers

577,422

Engagement

15.0%

Avg Views

71,284

Restaurant ReviewsCooking ChallengesFood ChallengesLifestyle
Spreesy quality score: 85
Della Monica | Receitas
Della Monica | Receitas
@receita.della
Instagram

🍃|Receitas do dia-a-dia com um toque especial💕 📌 MANAUS - AMAZONAS - 🇧🇷 📩 [email protected]

Followers

92,240

Engagement

8.0%

Avg Views

12,419

Brazilian CuisineHome CookingRecipe DevelopmentMeal Preparation
Spreesy quality score: 85
Victor Kreutz
Victor Kreutz
@victorkreutz
Instagram

O menino do Pastel 🥟 Publis: [email protected]

Followers

141,770

Engagement

23.0%

Avg Views

14,856

FoodFamilyDaily LifeEvents
Spreesy quality score: 84
Yachi Brenner
Yachi Brenner
@yachibrenner
Instagram

Gosto de postar a vida do jeito que ela é. Natal & São Paulo📍 @maismu Cupom 🏷️YACHI @puravida.com.br Cupom 🏷️YACHIPV 📧 [email protected]

Followers

256,877

Engagement

60.0%

Avg Views

24,856

Food & DrinkFashionFitnessTravel
Spreesy quality score: 84
Amo Pão Caseiro 💛🥖
Amo Pão Caseiro 💛🥖
@amopaocaseiro
Instagram

Receitas e técnicas para quem faz pão em casa por Adriano Ribeiro +1.400.000 inscritos no YouTube 📧 [email protected] 👇 Veja meus cursos

Followers

497,615

Engagement

15.0%

Avg Views

48,841

Bread BakingRecipesBaking TechniquesDesserts
Spreesy quality score: 84

How to Succeed with Food & Gourmet on Instagram

The strategy for Instagram is unique. Here is how top Food & Gourmet brands are winning on this platform.

1. The “Hook” Strategy

On Instagram, you have less than 3 seconds to grab attention. For Food & Gourmet, this means showing the taste tests immediately.

2. Leverage Trends

Instagram is driven by trends. Use our creators to identify which audio or format is currently viral in the Food & Gourmet community and adapt your product content to fit that mold naturally.

3. The “Link in Bio” Funnel

Unlike other platforms, Instagram traffic flow is specific. Ensure your creators are using clear CTAs to direct viewers to their bio link, which should go directly to your Amazon listing.

4. Authenticity Over Production

High production value often performs worse on Instagram for Food & Gourmet products. Raw, authentic user-generated content builds more trust and drives higher conversion rates.

Creator content ideas for Food & Gourmet
  • Taste Tests content that shows results in the first few seconds.
  • Recipe Integration storytelling that matches Instagram viewing habits.
  • Unboxing clips that can be repurposed across ads.
  • Anchor the pitch around avg roi (4.2x).
  • Lean into creators signals for higher conversion intent.

Frequently Asked Questions

How do I find Instagram Food & Gourmet creators in Brazil?
Spreesy helps you browse vetted Brazilian foodies on Instagram that specialize in food & gourmet. Use the exact page filters to focus on creators already aligned with your niche and market.
Why use Instagram for Food & Gourmet marketing in Brazil?
Instagram works well for food & gourmet brands in Brazil because creators can publish platform-native content that feels local, credible, and conversion-friendly for Brazilian shoppers.
How much do Instagram Food & Gourmet creators in Brazil cost?
Pricing varies by follower tier, engagement quality, and campaign scope. Use the rate guidance on this page and our pricing calculator to estimate Instagram creator fees for food & gourmet campaigns in Brazil.
Can I compare this market with other countries or platforms?
Yes. From this page you can jump to other platforms in Brazil, explore the same food & gourmet niche in nearby markets, or broaden your search to all Instagram creators.