Instagram + Gaming & Streaming

Find Instagram Creators for Gaming & Streaming

Connect with visual Gamers & Streamers on Instagram. Drive external traffic to Amazon with authentic content that converts.

Platform Expertise
Creators who know exactly how to trigger the Instagram algorithm for Gaming & Streaming content.
Vetted Gamers & Streamers
Every creator is vetted for engagement, authenticity, and past performance in the Gaming & Streaming niche.
Amazon Ready
Creators experienced in driving traffic to Amazon listings using Instagram best practices.
Research Snapshot

Instagram creator benchmarks for Gaming & Streaming

Directional rate, engagement, and CPM bands for gaming & streaming campaigns on Instagram.

Updated February 2026Directional planning ranges
Rate range

$208–$1,058

Per post estimate

Engagement band

1.4%–4.6%

Directional range

CPM band

$11–$30

Estimated CPM

Methodology
  • Engagement bands blend platform baselines with category-level planning context.
  • CPM ranges reflect historical pricing and content complexity.
Limitations
  • Benchmarks do not account for fixed production costs or product seeding.
  • Seasonal spikes (Q4, Prime Day) can elevate CPMs beyond baseline.
Campaign brief

How to brief Instagram creators for Gaming & Streaming

Use this page when the platform and niche both matter. A strong Instagram brief for gaming & streaming should tell creators what problem to show, what product proof to capture, and where the viewer should go next.

Good fit when

Gamers & Streamers who can turn gaming & streaming product proof into native Instagram content for Amazon shoppers.

Vetting focus

Prioritize creators with recent gaming & streaming content, stable engagement, clear product visuals, and comments that show real buyer intent.

Outreach angle

Ask for one sharp hook, one credible use case, and a creator-specific reason their audience would care about this product now.

What to check before saving
  • Audience fit for gaming & streaming shoppers
  • Instagram posting consistency and format quality
  • Proof that past product content earned saves, comments, or clicks
  • A simple CTA that matches the viewer stage

Instagram Gaming & Streaming creator benchmarks

What creators in the Gaming & Streaming niche look like on Instagram.

Based on 18 creator profiles in our index.

Creators Available

18

In this page's matching set

Follower Range

14,024-160,355

Typical creator audience size

Engagement Band

8.3%-20.5%

25th-75th percentile

Typical Rate Range

$281-$703

Estimated from median creator data

Avg views range: 20,663-95,771Effective CPM: 16.00

Gaming & Streaming creator examples on Instagram

A live sample of Gamers & Streamers available for Gaming & Streaming campaigns.

Luuy
Luuy
@luuyoficial
Instagram

🎥 YouTuber +2,5 Milhões 🇧🇷 Curitiba | Brasil 📩 [email protected] ⬇️ Mais sobre mim

Followers

131,302

Engagement

16.0%

Avg Views

80,853

RobloxGaming MemesBrazilian GamingLifestyle
Spreesy quality score: 100
Ryulkiiii
Ryulkiiii
@ryulkiiii
Instagram

✉️ [email protected]

Followers

160,355

Engagement

10.0%

Avg Views

256,584

RobloxGaming TutorialsGame Commentary
Spreesy quality score: 100
Daniel Amarante
Daniel Amarante
@danymba_
Instagram

📍Natal-RN(🇧🇷) 📷Vídeos toda Segunda, Quarta e Sexta 🌑@moondunegg Creator contato: [email protected]

Followers

92,867

Engagement

30.0%

Avg Views

43,957

Pokémon TCGPokémonCosplayTrading Cards
Spreesy quality score: 99
Chonky
Chonky
@titiochonky
Instagram

Eu conto histórias. 2x Top 1 no Ranking de Jogos do Tiktok. Mais de 80 milhões de views nas plataformas. Contato: [email protected] Saiba mais 🔽

Followers

41,336

Engagement

19.0%

Avg Views

86,439

Gaming NewsVideo Game HistoryPlayer StoriesGame Reviews
Spreesy quality score: 98
Pamella Shibuya
Pamella Shibuya
@panshibuya
Instagram

proplayer aposentada, otaku cheirosa e agora mamãe gamer 🥰 contato: [email protected] vídeo novo:

Followers

42,523

Engagement

24.0%

Avg Views

21,543

GamingParentingPet CarePersonal Reflections
Spreesy quality score: 98
Lumpia Doncic
Lumpia Doncic
@lumpiadoncic
Instagram

I’ve pushed 30 but I still play video games. Business Email: [email protected]

Followers

39,658

Engagement

13.0%

Avg Views

29,256

NBA 2K gameplayNBA 2K highlightsGaming commentarySports video games
Spreesy quality score: 98
Francesco
Francesco
@thinknerd_official
Instagram

mi piace giocare a minecraft in elenco AGCOM 🥛 🔴 in live lun-ven alle 20:30 ✉️ [email protected]

Followers

26,761

Engagement

14.0%

Avg Views

109,162

MinecraftLive StreamingGaming Commentary
Spreesy quality score: 97
Oyun Radarcısı
Oyun Radarcısı
@oyunradarcisi
Instagram

📰En güncel oyun haberleri 🎮Yeni & Ücretsiz Oyunlar 📮Reklam ve İşbirliği İçin; [email protected]

Followers

34,493

Engagement

5.0%

Avg Views

50,974

Free-to-Play GamesGame NewsGaming CultureGame Promotions
Spreesy quality score: 97
SambuZ Cosplay
SambuZ Cosplay
@sambuz_cosplay
Instagram

Italian 🇮🇹 Cosplayer, Artist, if you love pizza 🍕 you are my friend 👉🏻✨️⚘️ ✉️ for collabs [email protected]

Followers

31,860

Engagement

32.0%

Avg Views

109,909

Video Game CosplayCharacter RecreationCostume DesignArtist
Spreesy quality score: 97
Ionian
Ionian
@ionianzin
Instagram

📖 Eu conto histórias :) 📱 TikTok 190K 🐺 Creator by @redcanids 🎥 Parceiro oficial @leagueoflegends #LPP 📨 Contato: [email protected]

Followers

17,783

Engagement

23.0%

Avg Views

10,821

League of LegendsGame LoreGame CommentaryRiot Games
Spreesy quality score: 96
Anderson Nascimento Junior
Anderson Nascimento Junior
@dersin2k
Instagram

Anderson, 30, Brasil, Ex Jogador Profissional @twitchbr | @riotgames | @amigos.daluz Parcerias: [email protected]

Followers

21,910

Engagement

5.0%

Avg Views

11,899

League of Legends (LoL)StreamingGaming CommunityFunny Moments
Spreesy quality score: 96
Cebolinha
Cebolinha
@ceibolinha
Instagram

🏆 Indicado a Streamer Revelação @premioesportsbr ✉️ [email protected]

Followers

22,673

Engagement

21.0%

Avg Views

11,248

eSportsStreaming
Spreesy quality score: 96
Miguel Augusto 🇧🇷
Miguel Augusto 🇧🇷
@zoroo_fps
Instagram

🎮 | Gamer 9 y 🏆 | 4x Lan 🏅 | Streamer, Creator & player @risingesportsoficial 📨 | [email protected] 🕵🏼‍♂️ | perfil monitorado

Followers

45,788

Engagement

12.0%

Avg Views

20,369

WarzoneStreamingGaming MemesPC Gaming
Spreesy quality score: 96
techzerx
techzerx
@techzerx
Instagram

Follow me For Promotions ✉️ : [email protected]

Followers

15,489

Engagement

8.0%

Avg Views

98,881

AndroidPC GamingMobile GamingEmulation
Spreesy quality score: 95
Zeel Neutrino Patel
Zeel Neutrino Patel
@neutrinobhau
Instagram

•🥈World championship 2023 • 4x Codm World Cup Regional Champions • Esports Content Creator for @godlike.in • gmail :- [email protected]

Followers

16,836

Engagement

6.0%

Avg Views

1,141,163

Mobile GamingEsportsContent Creator
Spreesy quality score: 95
Maximillian Barraud
Maximillian Barraud
@maxmancasts
Instagram

🎙️ Caster, Analyst & Content Creator. Worked with @pubgmobile, @playwildrift, @pubg_battlegrounds_global. Business: [email protected]

Followers

17,286

Engagement

13.0%

Avg Views

59,585

EsportsMobile GamingPUBG MobileGaming News
Spreesy quality score: 95
Indie First
Indie First
@indie_first
Instagram

Welcome, Friends! We’re Indie First, your new favourite gaming plug. 📍 biz - [email protected]

Followers

14,192

Engagement

9.0%

Avg Views

13,764

Indie GamesPC GamingConsole GamingGame Discovery
Spreesy quality score: 95
Mythix Gaming
Mythix Gaming
@iammythix
Instagram

🎮 Gaming Content Creator ❤️ Community Discord 🧃 HOLY Code: MYTHIX <- 10% 📧 [email protected]

Followers

14,024

Engagement

6.0%

Avg Views

80,399

Game ReviewsNew Game AnnouncementsOpen World GamesCo-op Games
Spreesy quality score: 95

How to Plan Gaming & Streaming Creator Content on Instagram

Use Instagram as one content format, then decide whether the product proof, audience context, and outreach angle fit the category.

1. The “Hook” Strategy

On Instagram, you have less than 3 seconds to grab attention. For Gaming & Streaming, this means showing the live usage immediately.

2. Review Native Formats

Review which audio, format, or recurring content pattern already appears in the Gaming & Streaming community, then decide whether your product can fit without forcing the brief.

3. The “Link in Bio” Funnel

Unlike other platforms, Instagram traffic flow is specific. Ensure your creators are using clear CTAs to direct viewers to their bio link, which should go directly to your Amazon listing.

4. Product Fit Over Polish

High production value is not always the right signal on Instagram. Compare creator content against the product use case, shopper question, and outreach goal before choosing a brief.

Creator content ideas for Gaming & Streaming
  • Live Usage content that shows results in the first few seconds.
  • Setup Wars storytelling that matches Instagram viewing habits.
  • Tech Specs clips that can be repurposed across ads.
  • Anchor the pitch around fit signal (Review).
  • Use creators signals as planning context before outreach.
PRODUCT-FIT DISCOVERY

See How Perfect Matches Look

From fit reasons to first outreach, keep creator review tied to the Amazon product.

Example Matches
Sarah Chen

Sarah Chen

@sarahfitness🇺🇸US
Fitness
94
Match for Yoga Brands
Bio

Certified yoga instructor and wellness coach helping busy professionals find balance through mindful movement.

485.0K
Followers
3.2%
Engagement
125.0K
Avg Views
Focus Areas
YogaWellnessNutritionMental Health
Marcus Rodriguez

Marcus Rodriguez

@techbyMarcus🇬🇧UK
Technology
89
Match for Reviews Brands
Bio

Tech reviewer specializing in consumer electronics and AI tools. Honest reviews for real people.

892.0K
Followers
2.8%
Engagement
245.0K
Avg Views
Focus Areas
ReviewsAIGadgetsSoftware
Emma Nakamura

Emma Nakamura

@emmacooks🇯🇵JP
Food
96
Match for Cooking Brands
Bio

15-minute meals that actually taste good. Japanese home cooking made simple for everyone.

1.2M
Followers
3.5%
Engagement
420.0K
Avg Views
Focus Areas
CookingRecipesAsian CuisineQuick Meals
+1,247 more quality matches available

Frequently Asked Questions

Why use Instagram for Gaming & Streaming marketing?
Instagram is ideal for Gaming & Streaming because it allows creators to view products in a visual way. Live Usage content performs especially well for this category.
How do I find Gaming & Streaming creators on Instagram?
Spreesy tags creators by niche and shows engagement context so you can review Gamers & Streamers against the product, format, and campaign brief before saving them.
How should I estimate Instagram Gaming & Streaming campaign value?
Use pricing, engagement, sample cost, content usage, and creator fit as planning inputs before outreach. Creators is often reported as 100k+.

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