Instagram Creators in South Africa
Partner with South African Instagram influencers who understand local trends and drive authentic engagement.
Instagram creator benchmarks in South Africa
Directional rate, engagement, and CPM bands to help you budget South African creator outreach.
$204–$1,033
Per post estimate
1.5%–5%
Directional range
$10–$29
Estimated CPM
62
Creators modeled
- • Engagement bands blend recent creator performance with public platform benchmarks.
- • CPM ranges reflect historical conversion quality and campaign velocity.
- • Seasonal spikes (Q4, Prime Day) can elevate CPMs beyond baseline.
- • Individual creator rates can exceed ranges when content rights or whitelisting are included.
Creator Benchmarks for Instagram in South Africa
Performance bands based on the creators we've vetted for South Africa.
Preview data - full benchmarks unlock as we add more creators.
7
In this page's matching set
1,656-145,121
Typical creator audience size
10.5%-30.5%
25th-75th percentile
$273-$681
Estimated from median creator data
Market Intelligence: South Africa
Key insights for creator partnerships in this market
Instagram Campaign Playbook
What consistently converts for Instagram campaigns in South Africa.
How Spreesy Vets Creators
We only surface creators who pass engagement and audience-fit checks.
Engagement authenticity: we flag abnormal like/view ratios and bot signals.
Audience fit: location + interest alignment against the target market.
Content quality: consistent posting cadence and conversion-friendly hooks.
See How Perfect Matches Look
From match score to first email—everything you need to close the deal.
Matches are personalized to your product—here are examples across different niches:
Checkers Sixty60
Groceries delivered in 60 minutes 🛵 Big stuff delivered in a ⚡️
Kgopotjo Lebepe
💜JESUS.📍:🇿🇦 🇧🇼🇺🇬🇲🇿🇳🇦🇹🇿🇰🇪🇷🇼🇲🇺🇦🇪🇮🇩🇪🇬🇬🇭 📧 [email protected] (pr/collaboration) @_lavishmary Attorney | Traveler | Academic LLB•LLM
Steve Giordano
Ferry Pilot & CoFounder: Nomadic Aviation Group, YouTuber ➡️ @speedtapefilms, PIC rated on most Boeing & Airbus, Traveler, Husband/Dad
Example Instagram creator profiles in South Africa
Preview example profiles while we expand our verified roster for South African campaigns.
These preview profiles help you calibrate briefs and budgets. Unlock the full roster by creating an account.
Groceries delivered in 60 minutes 🛵 Big stuff delivered in a ⚡️
Followers
70,900
Engagement
8.0%
Avg Views
-
💜JESUS.📍:🇿🇦 🇧🇼🇺🇬🇲🇿🇳🇦🇹🇿🇰🇪🇷🇼🇲🇺🇦🇪🇮🇩🇪🇬🇬🇭 📧 [email protected] (pr/collaboration) @_lavishmary Attorney | Traveler | Academic LLB•LLM
Followers
145,121
Engagement
13.0%
Avg Views
-
Ferry Pilot & CoFounder: Nomadic Aviation Group, YouTuber ➡️ @speedtapefilms, PIC rated on most Boeing & Airbus, Traveler, Husband/Dad
Followers
46,199
Engagement
5.0%
Avg Views
-
Livrai-me de todo mal. Amém! Acompanha os rells 😅🔥 @sogratidao.reserva01
Followers
22,715
Engagement
26.0%
Avg Views
-
The iconic household brand trusted by South Africans for over 100 years. Product of the year winner: 2022, 2023 & 2024. Sunlight gives you more 💛
Followers
19,418
Engagement
40.0%
Avg Views
-
Official Amazon ZA account. Delivering smiles.
Followers
15,852
Engagement
13.0%
Avg Views
-
Seriously different. Enjoy 3GB FREE data + R10 FREE airtime. Try us out for FREE.
Followers
1,656
Engagement
35.0%
Avg Views
-
Followers
215,000
Engagement
4.2%
Avg Views
78,000
Followers
145,000
Engagement
4.5%
Avg Views
52,000
Instagram Marketing in South Africa
Why work with Instagram creators in South Africa?
How many Instagram creators does Spreesy have in South Africa?
What types of Instagram content work best in South Africa?
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