Instagram + Kenya

Instagram Creators in Kenya

Partner with Kenyan Instagram influencers who understand local trends and drive authentic engagement.

Local Expertise
Creators who understand Kenyan culture, trends, and audience preferences.
Instagram Specialists
Verified Instagram creators who know how to drive engagement and conversions.
Vetted Quality
Every creator is screened for engagement authenticity and content quality.
Research Snapshot

Instagram creator benchmarks in Kenya

Directional rate, engagement, and CPM bands to help you budget Kenyan creator outreach.

Updated February 2026Confidence: 70/100
Rate range

$166–$844

Per post estimate

Engagement band

1.3%–4.2%

Directional range

CPM band

$9–$24

Estimated CPM

Sample size

39

Creators modeled

Methodology
  • Ranges are directional and intended for planning, not guaranteed pricing.
  • Aggregated creator quotes are normalized across platforms to estimate typical per‑post rates.
Limitations
  • Benchmarks do not account for fixed production costs or product seeding.
  • Seasonal spikes (Q4, Prime Day) can elevate CPMs beyond baseline.

Creator Benchmarks for Instagram in Kenya

Performance bands based on the creators we've vetted for Kenya.

Preview data - full benchmarks unlock as we add more creators.

Creators Available

2

In this page's matching set

Follower Range

32,213-186,144

Typical creator audience size

Engagement Band

4.8%-6.3%

25th-75th percentile

Typical Rate Range

$1,029-$2,573

Estimated from median creator data

Avg views range: 0-0Effective CPM: 15.71

Market Intelligence: Kenya

Key insights for creator partnerships in this market

Top Platforms
TikTokInstagramYouTube
Popular Niches
BeautyFashionTech
Languages
EnglishSwahili
E-commerce
JumiaKilimallMasoko

Instagram Campaign Playbook

What consistently converts for Instagram campaigns in Kenya.

Lead with a high-contrast visual or outcome in the first frame.
Mix Reels for discovery and Stories for conversion-ready CTAs.
Use carousels for step-by-step product education.
Highlight social proof: comments, DMs, or user results.
Anchor the offer with "saveable" tips or routines.
Prompt creators to pin the Amazon link in their bio for 7+ days.

How Spreesy Vets Creators

We only surface creators who pass engagement and audience-fit checks.

Engagement authenticity: we flag abnormal like/view ratios and bot signals.

Audience fit: location + interest alignment against the target market.

Content quality: consistent posting cadence and conversion-friendly hooks.

AI-POWERED DISCOVERY

See How Perfect Matches Look

From match score to first email—everything you need to close the deal.

Matches are personalized to your product—here are examples across different niches:

Example Matches
CK

Carrefour Kenya

@carrefourkenya🇰🇪KE
ecommerce
80
Bio

Working hard to give you the best grocery selection that you deserve! 🛒 Here’s to creating #GreatMoments together! Brought to you by Majid Al Futtaim.

186.1K
Followers
7.0%
Engagement
0
Avg Views
Focus Areas
GroceryHousehold GoodsSpecial OffersKitchenware
DC

Dentsu Creative

@dentsu.creative🇰🇪KE
ecommerce
69
Bio

We fuel growth through the power of transformative creativity

32.2K
Followers
4.0%
Engagement
0
Avg Views
Focus Areas
Advertising CampaignsBrand StrategyCreative MarketingIndustry Trends
Preview

Entertainment Creator

More creators coming soon
Entertainment
Bio
890.0K
Followers
5.8%
Engagement
420.0K
Avg Views
Focus Areas
EntertainmentDanceMusic
+0 more quality matches available
Preview profiles

Example Instagram creator profiles in Kenya

Preview example profiles while we expand our verified roster for Kenyan campaigns.

These preview profiles help you calibrate briefs and budgets. Unlock the full roster by creating an account.

Carrefour Kenya
@carrefourkenya
Instagram

Working hard to give you the best grocery selection that you deserve! 🛒 Here’s to creating #GreatMoments together! Brought to you by Majid Al Futtaim.

Followers

186,144

Engagement

7.0%

Avg Views

-

GroceryHousehold GoodsSpecial OffersKitchenware
Spreesy quality score: 80
Dentsu Creative
@dentsu.creative
Instagram

We fuel growth through the power of transformative creativity

Followers

32,213

Engagement

4.0%

Avg Views

-

Advertising CampaignsBrand StrategyCreative MarketingIndustry Trends
Spreesy quality score: 69
Fashion Influencer
Instagram

Followers

215,000

Engagement

4.2%

Avg Views

78,000

FashionAfrican FashionStyle
Preview creator - full roster unlocks on signup.
Beauty Creator
Instagram

Followers

145,000

Engagement

4.5%

Avg Views

52,000

BeautyHairSkincare
Preview creator - full roster unlocks on signup.

Instagram Marketing in Kenya

Why work with Instagram creators in Kenya?
Kenyan Instagram creators understand local trends, culture, and audience preferences. They create authentic content that resonates with Kenya's market and drives higher engagement. Campaigns perform best when creators can speak English, Swahili.
How many Instagram creators does Spreesy have in Kenya?
Our database includes verified Instagram influencers from Kenya across all follower tiers. Use our filters to find the perfect match for your campaign goals and budget. We see strong creator supply in Beauty, Fashion, Tech.
What types of Instagram content work best in Kenya?
Kenyan audiences respond well to localized content. Top-performing Instagram creators in Kenya often use local language, trending sounds, and culturally relevant themes.

Explore Other Platforms in Kenya

Instagram Creators in Other Countries