TikTok + South Africa

TikTok Creators in South Africa

Partner with South African TikTok influencers who understand local trends and drive authentic engagement.

Local Expertise
Creators who understand South African culture, trends, and audience preferences.
TikTok Specialists
Verified TikTok creators who know how to drive engagement and conversions.
Vetted Quality
Every creator is screened for engagement authenticity and content quality.
Research Snapshot

TikTok creator benchmarks in South Africa

Directional rate, engagement, and CPM bands to help you budget South African creator outreach.

Updated February 2026Confidence: 70/100
Rate range

$181–$918

Per post estimate

Engagement band

3%–8.2%

Directional range

CPM band

$12–$35

Estimated CPM

Sample size

61

Creators modeled

Methodology
  • Engagement bands blend recent creator performance with public platform benchmarks.
  • CPM ranges reflect historical conversion quality and campaign velocity.
Limitations
  • Individual creator rates can exceed ranges when content rights or whitelisting are included.
  • Benchmarks do not account for fixed production costs or product seeding.

Creator Benchmarks for TikTok in South Africa

Performance bands based on the creators we've vetted for South Africa.

Based on 18 vetted creators in our index.

Creators Available

18

In this page's matching set

Follower Range

6,373-228,100

Typical creator audience size

Engagement Band

5.6%-10.8%

25th-75th percentile

Typical Rate Range

$109-$273

Estimated from median creator data

Avg views range: 8,234-64,134Effective CPM: 10.81

Top TikTok creators in South Africa

A live sample of TikTok creators available for South African campaigns.

It'sBX🇿🇦
@bxpica55o
TikTok

From concept to cashflow. DM, Let's work!!🇿🇦🇿🇦Edison. For OverAchievers!

Followers

122,500

Engagement

6.3%

Avg Views

156,289

Small Business IdeasEntrepreneurship StrategiesWhite LabelingRetail Sales
Spreesy quality score: 100
John Jago
@johnjago15
TikTok

Everyday Entrepreneur Drop a follow Road to 250k followers

Followers

228,100

Engagement

13.9%

Avg Views

1,260,444

Vending MachinesSmall BusinessEntrepreneurshipTesla Owner
Spreesy quality score: 100
Pieter
@pieter6067
TikTok

Moti transport

Followers

28,400

Engagement

5.2%

Avg Views

35,926

TruckingLogisticsHeavy Vehicle Maintenance
Spreesy quality score: 97
Nokukhanya Mncwabe
@khanyo_mncwabe
TikTok

Nature enthusiast 💚🌴 Mother 🧸🤎 Trucker 🚛

Followers

30,100

Engagement

5.1%

Avg Views

137,537

Trucker LifestyleLogisticsTransportationVolvo Trucks
Spreesy quality score: 97
Ziyanda Nkunjana
@z_nkunjana
TikTok

Fashion•Lifestyle 🛖 Nolali with alot of ✨sparkle ✨ 📨:[email protected]

Followers

31,100

Engagement

6.8%

Avg Views

73,537

FashionTravelLifestyleLuxury
Spreesy quality score: 97
Maradona
Maradona
@dona_sings
TikTok

Singer For Bookings: 📧:[email protected]

Followers

26,500

Engagement

17.0%

Avg Views

16,750

SingingCover SongsVocal Performances
Spreesy quality score: 97
Cherub M Mpebe
@cherub038
TikTok

0766835938 Follow @Cherub Mokgadi

Followers

19,300

Engagement

17.0%

Avg Views

9,584

Fashion ResellingBeauty ResellingElectronics Reselling
Spreesy quality score: 96
Africasports
Africasports
@africasports
TikTok

follow for a cookie 🍪

Followers

35,400

Engagement

11.0%

Avg Views

15,400

Schoolboy RugbyMotivational SpeechesSchool ProfilesRugby Prospects
Spreesy quality score: 95
Di maria de comedian
@dimariadecomediann
TikTok

BussNess pRoMo / ArDvet 🫶🥺 !!🥺071 987 8636 🥺!! follow mY Facebook page 🙏

Followers

12,300

Engagement

5.7%

Avg Views

30,423

Borehole Water DrillingBusiness Promotion ServicesLocal ServicesMarketing Services
Spreesy quality score: 95
JNBflyboy🇿🇦
@jnbflyboy
TikTok

Aviation enthusiast 🇿🇦

Followers

16,800

Engagement

4.9%

Avg Views

16,065

Commercial AviationMilitary AviationGeneral AviationAirshows
Spreesy quality score: 95
crosson
@crossonnnnnn
TikTok

This is my only account!!🇿🇦 Click to get started 💸🛒 👇👇👇

Followers

14,000

Engagement

7.0%

Avg Views

29,300

E-commerce CoursesShopify Store SetupE-commerce StrategiesOnline Business
Spreesy quality score: 95
Lekone Douglas Mosad
Lekone Douglas Mosad
@dmos_sa
TikTok

@motswedingfm #Thagamoso host midweek 06h00-09h00 [email protected]

Followers

16,900

Engagement

6.0%

Avg Views

8,198

Radio HostMorning ShowEntertainment
Spreesy quality score: 95
collection_by_thando.v
@collection_by_thando.v
TikTok

0️⃣6️⃣7️⃣7️⃣4️⃣1️⃣4️⃣6️⃣8️⃣6️⃣ to order 🌸

Followers

9,551

Engagement

9.0%

Avg Views

8,343

Mobile PhonesUsed iPhonesiPhone SalesSmall Business
Spreesy quality score: 94
Munny Ramaphakela
@munnyramaphakela
TikTok

Digital Creator | Fashion | Lifestyle | Travel

Followers

8,692

Engagement

6.7%

Avg Views

205,864

FashionLifestyleTravelDigital Creator
Spreesy quality score: 94
🐒awaaaaaaaaah
🐒awaaaaaaaaah
@slovesjesussomuchhh
TikTok

HALLO😼 ⋆˚࿔ My acc is protected by JESUS ✝️ 🎀 [email protected] I'm single 🧘🏽‍♀️ Im only on TikTok,insta & yt

Followers

10,300

Engagement

10.0%

Avg Views

6,258

Amapiano DanceDance ChallengesSouth African ContentLifestyle
Spreesy quality score: 94
Tara Paige Digital Gypsy
@tarapaige_digitalcoach
TikTok

Helping moms launch digital biz fast DM “READY” for free guide + tools ⬇️

Followers

10,000

Engagement

5.6%

Avg Views

6,642

Online Business CoachingDigital ProductsOnline Income StrategiesDigital Marketing Courses
Spreesy quality score: 94
imjustaneirebaby
imjustaneirebaby
@skiifueg0
TikTok

@art takes time [email protected] 10x out now skiifuego all plats

Followers

6,373

Engagement

16.0%

Avg Views

7,382

Hip-HopUnderground MusicPop MusicMusic Production
Spreesy quality score: 93
Iqophelo Events
Iqophelo Events
@iqopheloevents
TikTok

Specialists in Bespoke Events 📧 [email protected] 📱 (+27)61 411 1472

Followers

10,200

Engagement

5.0%

Avg Views

4,782

Wedding PlanningEvent DecorParty PlanningCatering
Spreesy quality score: 93

Market Intelligence: South Africa

Key insights for creator partnerships in this market

Top Platforms
TikTokInstagramYouTube
Popular Niches
BeautyFashionTech
Languages
EnglishAfrikaansZulu
E-commerce
TakealotMakroSuperbalist

TikTok Campaign Playbook

What consistently converts for TikTok campaigns in South Africa.

Open with the product payoff in the first 2-3 seconds.
Use native trends (audio + captions) while keeping brand cues subtle.
Show before/after or "day-in-the-life" sequences to build trust fast.
Drive a single CTA: "tap bio" or a pinned comment link.
Encourage UGC-style shooting over studio content for higher watch time.
Repurpose top posts into Spark Ads once engagement stabilizes.

How Spreesy Vets Creators

We only surface creators who pass engagement and audience-fit checks.

Engagement authenticity: we flag abnormal like/view ratios and bot signals.

Audience fit: location + interest alignment against the target market.

Content quality: consistent posting cadence and conversion-friendly hooks.

AI-POWERED DISCOVERY

See How Perfect Matches Look

From match score to first email—everything you need to close the deal.

Matches are personalized to your product—here are examples across different niches:

Example Matches
IT

It'sBX🇿🇦

@bxpica55o🇿🇦ZA
business
100
Bio

From concept to cashflow. DM, Let's work!!🇿🇦🇿🇦Edison. For OverAchievers!

122.5K
Followers
6.3%
Engagement
156.3K
Avg Views
Focus Areas
Small Business IdeasEntrepreneurship StrategiesWhite LabelingRetail Sales
JJ

John Jago

@johnjago15🇿🇦ZA
business
100
Bio

Everyday Entrepreneur Drop a follow Road to 250k followers

228.1K
Followers
13.9%
Engagement
1.3M
Avg Views
Focus Areas
Vending MachinesSmall BusinessEntrepreneurshipTesla Owner
PI

Pieter

@pieter6067🇿🇦ZA
vehicles & transportation
97
Bio

Moti transport

28.4K
Followers
5.2%
Engagement
35.9K
Avg Views
Focus Areas
TruckingLogisticsHeavy Vehicle Maintenance
+0 more quality matches available

TikTok Marketing in South Africa

Why work with TikTok creators in South Africa?
South African TikTok creators understand local trends, culture, and audience preferences. They create authentic content that resonates with South Africa's market and drives higher engagement. Campaigns perform best when creators can speak English, Afrikaans, Zulu.
How many TikTok creators does Spreesy have in South Africa?
Our database includes verified TikTok influencers from South Africa across all follower tiers. Use our filters to find the perfect match for your campaign goals and budget. We see strong creator supply in Beauty, Fashion, Tech.
What types of TikTok content work best in South Africa?
South African audiences respond well to localized content. Top-performing TikTok creators in South Africa often use local language, trending sounds, and culturally relevant themes.

Explore Other Platforms in South Africa

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