Instagram + Nigeria

Instagram Creators in Nigeria

Partner with Nigerian Instagram influencers who understand local trends and drive authentic engagement.

Local Expertise
Creators who understand Nigerian culture, trends, and audience preferences.
Instagram Specialists
Verified Instagram creators who know how to drive engagement and conversions.
Vetted Quality
Every creator is screened for engagement authenticity and content quality.
Research Snapshot

Instagram creator benchmarks in Nigeria

Directional rate, engagement, and CPM bands to help you budget Nigerian creator outreach.

Updated February 2026Confidence: 70/100
Rate range

$186–$944

Per post estimate

Engagement band

1.4%–4.6%

Directional range

CPM band

$9–$27

Estimated CPM

Sample size

52

Creators modeled

Methodology
  • CPM ranges reflect historical conversion quality and campaign velocity.
  • Ranges are directional and intended for planning, not guaranteed pricing.
Limitations
  • Individual creator rates can exceed ranges when content rights or whitelisting are included.
  • Benchmarks do not account for fixed production costs or product seeding.

Creator Benchmarks for Instagram in Nigeria

Performance bands based on the creators we've vetted for Nigeria.

Based on 14 vetted creators in our index.

Creators Available

14

In this page's matching set

Follower Range

1,922-340,258

Typical creator audience size

Engagement Band

5.0%-24.5%

25th-75th percentile

Typical Rate Range

$1,078-$2,696

Estimated from median creator data

Avg views range: 0-0Effective CPM: 20.00

Top Instagram creators in Nigeria

A live sample of Instagram creators available for Nigerian campaigns.

Relatable Entrepreneur 🇬🇧🇳🇬
Relatable Entrepreneur 🇬🇧🇳🇬
@ifedurosinmietti
Instagram

⭐️ Founder @herconomy - Download app and earn 20% Interest per annum on deposits ⭐️ Backed by Google, IFC, VC’s and Angels ⭐️Youth Advisor, World Bank

Followers

126,027

Engagement

5.0%

Avg Views

-

EntrepreneurshipFamilyCelebrationsEvents
Spreesy quality score: 80
𝓘𝓻𝓮𝓶𝓲𝓭𝓮🤎
@__iremide
Instagram

I.O Makinde Esq ⚖️ Global Award winning lifestyle digital creator 🏆 Founder - @platforms_republik @wildxtras Foreva a Coin 🪙💎💰

Followers

161,408

Engagement

14.0%

Avg Views

-

Digital creationEntrepreneurshipCommunity buildingFashion
Spreesy quality score: 80
The Real Estate Egghead
@sirfolajomi
Instagram

I Build. I Teach. I Deliver. Real Estate & Construction Made Simple. Buy Into Great ROI Projects → @buycogent Need Clarity? Book Call via Link Below.

Followers

262,635

Engagement

45.0%

Avg Views

-

Construction TechniquesReal Estate InvestingArchitectureProperty Inspection
Spreesy quality score: 80
Tracy Nwapa
Tracy Nwapa
@tray_ciee
Instagram

THE REAL “BIG T.” VIRGOAT “FOUNDER” ” OF @g0tf0m0 @interiorculturebyobiageli

Followers

173,262

Engagement

5.0%

Avg Views

-

Nightlife IndustryAfrican StartupsAI in BusinessEntrepreneurial Journeys
Spreesy quality score: 80
NAIJA
@gain_naija
Instagram

FOLLOW US🤍TO GAIN❤️ TURN ON POST NOTIFICATION🔔TO GAIN MORE🔥 👇👇 📌DM FOR PAGE GROWTH🔗 📌SHOUT-OUT 📌FEATURES 📌ADVERT 📌NOT FREE⚠️ JOIN OUR COMMUNITY NOW 👇👇

Followers

340,258

Engagement

5.0%

Avg Views

-

Follower engagementPost NotificationsAccount Promotion
Spreesy quality score: 80
Natasha Adefala | Social Media Strategist & Manager🦋
@my247virtualassistants
Instagram

I help CEOs & service brands build content systems that scale. DM “MANAGE” to hand off your socials to an expert ⬇️

Followers

105,385

Engagement

7.0%

Avg Views

-

Instagram StrategyContent CreationSocial Media MarketingSmall Business Consulting
Spreesy quality score: 80
Tayo Aina | travel & lifestyle creator
Tayo Aina | travel & lifestyle creator
@tayoainafilms
Instagram

Travel Creator | YouTuber | Storyteller 🌍 [email protected] 📩 🏆 1 Million on YouTube. Subscribe!👇🏽

Followers

335,584

Engagement

26.0%

Avg Views

-

VloggingCultural ExperiencesEvent CoverageYouTube Content
Spreesy quality score: 80
EDANIELS
EDANIELS
@iamedaniels
Instagram

Differently-abled Artist For bookings - [email protected] or 07061683815 or 08061349001 New album THE DECLARATION now out.

Followers

74,351

Engagement

7.0%

Avg Views

-

Gospel MusicWorship MusicChristian MusicLive Performances
Spreesy quality score: 79
Flourish Imoleayo Oloworaran
Flourish Imoleayo Oloworaran
@imoleayomusic
Instagram

- professional background vocalist, - Artist/minister/. Song writer -Email: [email protected]

Followers

41,822

Engagement

20.0%

Avg Views

-

Gospel MusicVocal PerformanceWorshipSongwriting
Spreesy quality score: 78
OLUWATOSIN AYOMIDE AKINSUYI
OLUWATOSIN AYOMIDE AKINSUYI
@tkeyz_music
Instagram

🩸REDEEMED 📢TESTIFYING 💌JESUS IS ENOUGH ❤️‍🔥Songwriter || Producer || Creative Dir For bookings📞+2348083488371 💌[email protected] 🎵Baba Modupe 👇

Followers

28,901

Engagement

45.0%

Avg Views

-

Gospel MusicChristian MusicMusic VideosPraise Music
Spreesy quality score: 77
Victor Otegbade
Victor Otegbade
@victor_otegz
Instagram

Drama Minister Bsc. Building || GMNIOB — PGD Theatre Arts (Christian Drama) Content Evangelist Video Editor with @mountzionfilmproductions_

Followers

24,495

Engagement

58.0%

Avg Views

-

Personal GrowthFaith-Based ContentSpiritual GuidanceDrama
Spreesy quality score: 76
Preye Orok
Preye Orok
@minister_preyeorok
Instagram

Music | Capsules | Outreach Worshipper. Crusader. Revivalist. I am a witness of JESUS ONLY JESUS 📧:[email protected]

Followers

6,524

Engagement

5.0%

Avg Views

-

ChristianityWorshipInspirational ContentEvangelism
Spreesy quality score: 73
Ennovate Dance House
Ennovate Dance House
@ennovated
Instagram

Hyper Creative Dance Makers Using Dance as a means of imagining a new world. . Lagos, Nigeria.📍 [email protected] . @artisteshangout_ @_slumparty

Followers

1,922

Engagement

9.0%

Avg Views

-

Contemporary DanceCommunity ArtAfrican DanceExhibitions
Spreesy quality score: 70
Sonia Audu Couture
Sonia Audu Couture
@sacoutureng
Instagram

Bold fashion for women without limit Next day delivery available Easy Exchange (48hrs) 10am-6pm (Mon-Sat) Visit our Lekki store 📩[email protected]

Followers

41,885

Engagement

0.0%

Avg Views

-

Women's ClothingLuxury FashionAccessoriesHoliday Outfits
Spreesy quality score: 38

Market Intelligence: Nigeria

Key insights for creator partnerships in this market

Top Platforms
TikTokInstagramYouTube
Popular Niches
BeautyFashionTech
Languages
EnglishYorubaIgbo
E-commerce
JumiaKongaJiji

Instagram Campaign Playbook

What consistently converts for Instagram campaigns in Nigeria.

Lead with a high-contrast visual or outcome in the first frame.
Mix Reels for discovery and Stories for conversion-ready CTAs.
Use carousels for step-by-step product education.
Highlight social proof: comments, DMs, or user results.
Anchor the offer with "saveable" tips or routines.
Prompt creators to pin the Amazon link in their bio for 7+ days.

How Spreesy Vets Creators

We only surface creators who pass engagement and audience-fit checks.

Engagement authenticity: we flag abnormal like/view ratios and bot signals.

Audience fit: location + interest alignment against the target market.

Content quality: consistent posting cadence and conversion-friendly hooks.

AI-POWERED DISCOVERY

See How Perfect Matches Look

From match score to first email—everything you need to close the deal.

Matches are personalized to your product—here are examples across different niches:

Example Matches
Relatable Entrepreneur 🇬🇧🇳🇬

Relatable Entrepreneur 🇬🇧🇳🇬

@ifedurosinmietti🇳🇬NG
business
80
Bio

⭐️ Founder @herconomy - Download app and earn 20% Interest per annum on deposits ⭐️ Backed by Google, IFC, VC’s and Angels ⭐️Youth Advisor, World Bank

126.0K
Followers
5.0%
Engagement
0
Avg Views
Focus Areas
EntrepreneurshipFamilyCelebrationsEvents
𝓘𝓻

𝓘𝓻𝓮𝓶𝓲𝓭𝓮🤎

@__iremide🇳🇬NG
business
80
Bio

I.O Makinde Esq ⚖️ Global Award winning lifestyle digital creator 🏆 Founder - @platforms_republik @wildxtras Foreva a Coin 🪙💎💰

161.4K
Followers
14.0%
Engagement
0
Avg Views
Focus Areas
Digital creationEntrepreneurshipCommunity buildingFashion
TR

The Real Estate Egghead

@sirfolajomi🇳🇬NG
business
80
Bio

I Build. I Teach. I Deliver. Real Estate & Construction Made Simple. Buy Into Great ROI Projects → @buycogent Need Clarity? Book Call via Link Below.

262.6K
Followers
45.0%
Engagement
0
Avg Views
Focus Areas
Construction TechniquesReal Estate InvestingArchitectureProperty Inspection
+0 more quality matches available

Instagram Marketing in Nigeria

Why work with Instagram creators in Nigeria?
Nigerian Instagram creators understand local trends, culture, and audience preferences. They create authentic content that resonates with Nigeria's market and drives higher engagement. Campaigns perform best when creators can speak English, Yoruba, Igbo.
How many Instagram creators does Spreesy have in Nigeria?
Our database includes verified Instagram influencers from Nigeria across all follower tiers. Use our filters to find the perfect match for your campaign goals and budget. We see strong creator supply in Beauty, Fashion, Tech.
What types of Instagram content work best in Nigeria?
Nigerian audiences respond well to localized content. Top-performing Instagram creators in Nigeria often use local language, trending sounds, and culturally relevant themes.

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