Opportunity Index

Eyelash Serums Creator Opportunity

Supply vs. demand insights for eyelash serums campaigns on Amazon, with recommended platforms for creator outreach.

Confidence: 86/100Updated: 2026-01-15
Demand Score
89
Relative demand intensity for this category.
Supply Score
20
Estimated creator availability.
Gap Score
100
Higher scores indicate more whitespace.
Demand vs parent avg
+4%
Relative to Beauty & Personal Care demand baseline.
Supply vs parent avg
-67%
Relative to Beauty & Personal Care creator supply.
Gap vs parent avg
+36%
Relative to parent‑category gap score.

Why this opportunity matters

Eyelash Serums has a strong demand‑to‑supply gap, making it a high‑leverage category for creator‑led external traffic.

Eyelash Serums demand is about 4% above the parent‑category baseline, while supply is about 67% below.

Gap intensity is about 36% above, which typically rewards fast outreach and clear briefs.

Treat the opportunity window as time‑sensitive and test quickly.

Methodology notes
  • Demand scores combine category interest signals with macro retail trends.
  • Supply scores reflect available creator inventory in Spreesy.
Creator pool snapshot
60+ creators · 6.0% avg engagement
TikTok
YouTube

Demand signals

  • Eyelash Serums search intent peaks when shoppers compare alternatives and bundles.
  • Beauty & Personal Care buyers respond to quick proof content and social validation.
  • Creator-led demos drive higher click-through for eyelash serums listings.
Seasonality notes
  • Eyelash Serums spikes during promotional windows (Prime Day, Q4 gifting).
  • Plan creator sourcing 4–6 weeks before peak season.
  • Expect CPM pressure during high-demand weeks.

Recommended tactics

  • Lead with a 3–5 second payoff demo for eyelash serums.
  • Use a single, trackable CTA for external traffic attribution.
  • Repurpose top creator posts into Amazon-friendly assets.
Limitations
  • Opportunity scores do not account for your unique product differentiation.
  • Creator availability can tighten quickly during major promotion windows.

Data sources

Opportunity scores combine Spreesy creator availability with public demand and retail trend datasets.

Opportunity FAQs

Why does Eyelash Serums show a gap score of 100?

Demand is stronger than supply for eyelash serums, creating more whitespace for creator-led acquisition in beauty & personal care.

Which channels tend to convert for Eyelash Serums?

Prioritize TikTok and YouTube, where creators consistently generate higher engagement for eyelash serums campaigns.

How can I validate Eyelash Serums demand quickly?

Lead with before/after routines and texture demos and track clicks per creator to confirm early lift.

Eyelash Serums Opportunity Index (2026) | Spreesy