Supply vs. demand insights for gua sha tools campaigns on Amazon, with recommended platforms for creator outreach.
Gua Sha Tools has a strong demand‑to‑supply gap, making it a high‑leverage category for creator‑led external traffic.
Gua Sha Tools demand is about 7% below the parent‑category baseline, while supply is about 68% below.
Gap intensity is about 36% above, which typically rewards fast outreach and clear briefs.
Treat the opportunity window as time‑sensitive and test quickly.
Opportunity scores combine Spreesy creator availability with public demand and retail trend datasets.
Demand is stronger than supply for gua sha tools, creating more whitespace for creator-led acquisition in beauty & personal care.
Prioritize TikTok and YouTube, where creators consistently generate higher engagement for gua sha tools campaigns.
Lead with before/after routines and texture demos and track clicks per creator to confirm early lift.