Opportunity Index

Dumbbells Creator Opportunity

Supply vs. demand insights for dumbbells campaigns on Amazon, with recommended platforms for creator outreach.

Browse Dumbbells creatorsEstimate creator rates
Confidence: 74/100Updated: 2026-01-15
Demand Score
72
Relative demand intensity for this category.
Supply Score
55
Estimated creator availability.
Gap Score
67
Higher scores indicate more whitespace.
Demand vs parent avg
+1%
Relative to Fitness demand baseline.
Supply vs parent avg
-3%
Relative to Fitness creator supply.
Gap vs parent avg
+3%
Relative to parent‑category gap score.

Why this opportunity matters

Dumbbells has a strong demand‑to‑supply gap, making it a high‑leverage category for creator‑led external traffic.

Dumbbells demand is near the parent average the parent‑category baseline, while supply is near the parent average.

Gap intensity is near the parent average, which typically rewards fast outreach and clear briefs.

Treat the opportunity window as time‑sensitive and test quickly.

Methodology notes
  • • Demand scores combine category interest signals with macro retail trends.
  • • Supply scores reflect available creator inventory in Spreesy.
Creator pool snapshot
169+ creators · 5.2% avg engagement
TikTok
YouTube

Demand signals

  • • Dumbbells search intent peaks when shoppers compare alternatives and bundles.
  • • Fitness buyers respond to quick proof content and social validation.
  • • Creator-led demos drive higher click-through for dumbbells listings.
Seasonality notes
  • • Dumbbells spikes during promotional windows (Prime Day, Q4 gifting).
  • • Plan creator sourcing 4–6 weeks before peak season.
  • • Expect CPM pressure during high-demand weeks.
Download Dumbbells brief templateCompare pricing benchmarks

Recommended tactics

  • • Lead with a 3–5 second payoff demo for dumbbells.
  • • Use a single, trackable CTA for external traffic attribution.
  • • Repurpose top creator posts into Amazon-friendly assets.
Limitations
  • • Opportunity scores do not account for your unique product differentiation.
  • • Creator availability can tighten quickly during major promotion windows.

Data sources

Opportunity scores combine Spreesy creator availability with public demand and retail trend datasets.

Related pricing benchmarks

TikTok Dumbbells creator pricing benchmarksYouTube Dumbbells creator pricing benchmarks

Comparable opportunity categories

Fitness Trackers
Similar gap score within the parent category.
Exercise Bikes
Similar gap score within the parent category.
Workout Gloves
Similar gap score within the parent category.

Opportunity FAQs

Why does Dumbbells show a gap score of 67?

Demand is stronger than supply for dumbbells, creating more whitespace for creator-led acquisition in fitness.

Which channels tend to convert for Dumbbells?

Prioritize TikTok and YouTube, where creators consistently generate higher engagement for dumbbells campaigns.

How can I validate Dumbbells demand quickly?

Lead with progress snapshots and habit-building tips and track clicks per creator to confirm early lift.

Dumbbells Opportunity Index (2026) | Spreesy