Supply vs. demand insights for body scrubs campaigns on Amazon, with recommended platforms for creator outreach.
Body Scrubs has a strong demand‑to‑supply gap, making it a high‑leverage category for creator‑led external traffic.
Body Scrubs shows demand about 6% above the parent category with supply about 12% above.
The resulting gap is near the parent average, signaling a strong opportunity to secure high‑intent creators.
Focus on creators with proof of conversion and lock in pricing early.
Opportunity scores combine Spreesy creator availability with public demand and retail trend datasets.
Body Scrubs demand outpaces creator supply by about 24 points, so brands can win share in beauty & personal care with fewer competing briefs.
YouTube and Instagram perform well for body scrubs because they reward fast proof and product demonstrations.
Test a short creator sprint that highlights side-by-side comparisons and ingredient callouts and compare tracked clicks to baseline.