Asia Pacific

Partner with Singaporean Creators

Access Singapore's affluent, tech-savvy audience through premium content creators.

5+Singaporean Creators
3Platforms Available
100%Verified Profiles
Research Snapshot

Directional creator benchmarks in Singapore

Rate, engagement, and CPM bands by platform to help you budget Singaporean creator campaigns.

TikTok
Updated February 2026 · Confidence 70/100
Rate
$166–$843
Engagement
2.6%–7%
CPM
$11–$33
See TikTok creators
Instagram
Updated February 2026 · Confidence 70/100
Rate
$194–$988
Engagement
1.4%–4.4%
CPM
$10–$28
See Instagram creators
YouTube
Updated February 2026 · Confidence 76/100
Rate
$387–$1,684
Engagement
2.2%–6.5%
CPM
$16–$45
See YouTube creators

Choose Your Platform

Select a platform to find Singaporean creators specialized in that channel

TikTok Creators
Viral short-form video content
  • Reach Gen Z and Millennial audiences
  • Leverage trending sounds and formats
  • High engagement through authentic content
Find TikTok Creators
Instagram Creators
Visual storytelling and lifestyle content
  • Build brand aesthetic and identity
  • Stories, Reels, and Feed content
  • Strong influencer shopping features
Find Instagram Creators
YouTube Creators
In-depth reviews and tutorials
  • Long-form content for consideration phase
  • Evergreen SEO value
  • Detailed product demonstrations
Find YouTube Creators

Market Intelligence: Singapore

Key insights for creator partnerships in this market

Top Platforms
TikTokInstagramYouTube
Popular Niches
BeautyTechFashion
Languages
EnglishMandarinMalay
Retail
ShopeeLazadaAmazon.sg
Market entry brief

How to start creator outreach in Singapore

Use this country hub when you are choosing where to begin. Start broad at the market level, then narrow into platform and category pages once you know which creator format fits the product.

Best use case

Amazon sellers that need Singaporean creator proof, local language context, or a first saved list before narrowing by TikTok, Instagram, YouTube, or product niche.

Vetting focus

Check local platform strength, language fit, audience comments, and whether the creator has Amazon-friendly product content that can send shoppers to your listing.

Outreach angle

Lead with the local customer problem and ask creators to show the product in a real Singapore use case, not a generic global script.

What to check before saving
  • Top platforms: TikTok, Instagram, YouTube
  • Languages: English, Mandarin, Malay
  • Popular niches: Beauty, Tech, Fashion
  • Retail channels: Shopee, Lazada, Amazon.sg
Match Singaporean creators

Why Target Singapore?

Singapore offers unique opportunities for brands. Here is why you should be working with local creators.

Social Commerce Leaders
Singapore is at the forefront of social commerce with highly engaged creator communities.
TikTok Powerhouse
Access creators on one of TikTok's most active markets with proven conversion rates.
Mobile-First Content
Creators who excel at short-form, mobile-optimized content that drives action.
AI-POWERED DISCOVERY

See How Perfect Matches Look

From match score to first email—everything you need to close the deal.

Example Matches
Gladys Lam

Gladys Lam

@gladyslamx🇸🇬SG
automotive
100
Match for Race Driver Brands
Bio

Chasing her racing driver dreams 🇸🇬🏁 📨 [email protected] 🐹 Rescue: @hamstersociety.sg

98.3K
Followers
11.0%
Engagement
238.6K
Avg Views
Focus Areas
Race DriverCar ReviewsTravelLifestyle
Open to Collabs
glad***[email protected]
Unlock Contact Info
My Dad Era 🧸

My Dad Era 🧸

@mydadera🇸🇬SG
family
96
Match for Toddler Interactions Brands
Bio

🙋🏻‍♂️Ben & Teddy👦🏻 In my dad jokes and dad bod era [email protected]

19.3K
Followers
7.0%
Engagement
97.9K
Avg Views
Focus Areas
Toddler InteractionsDad JokesEveryday LifeLanguage Learning (Malay)
Open to Collabs
myd*****[email protected]
Unlock Contact Info
Raymond

Raymond

@raymond_sng🇸🇬SG
sports
95
Match for Running Brands
Bio

🇸🇬 🏃🏻‍♂️ Because we live 🎏 🥘: @ramyeon_eats 🦖: @trex_sg 5K - 16:42 | 10K - 35:28 | HM - 76:31 | FM - 3:01:39 — 📧 [email protected]

15.1K
Followers
8.0%
Engagement
28.3K
Avg Views
Focus Areas
RunningHealth & WellnessFood & DrinkCross Country
Open to Collabs
ray****@icloud.com
Unlock Contact Info
+0 more quality matches available

Top Platforms in Singapore

Based on local audience attention and creator supply.

TikTokInstagramYouTube

Top Industries in Singapore

High-intent categories for Amazon sellers in this market.

Beauty & CosmeticsConsumer ElectronicsFashion & ApparelSkincareSupplements & NutritionHome Decor

Frequently Asked Questions

Common questions about creator partnerships in Singapore.

Why work with Singapore creators?
Singapore creators bring authentic local context and cultural nuance to your campaigns. Their audience trust makes brand partnerships feel more relatable and drives stronger engagement.
Which platforms are most popular in Singapore?
Singaporean creators are active across TikTok, Instagram, and YouTube. Spreesy helps you identify the right platform based on your goals and target audience.
How do I reach shoppers in Singapore?
Localized creator partnerships perform best. We connect you with verified Singaporean influencers who already have engaged communities in Singapore.
How does Spreesy verify Singaporean creators?
We verify creator location signals and audience demographics before listing them. This ensures you’re partnering with creators who genuinely reach Singapore consumers.

Explore Other Countries

Discover creators in other markets for your global campaigns

Australia

25+ creators

Japan

18+ creators

South Korea

15+ creators

India

23+ creators

Indonesia

31+ creators

Thailand

12+ creators

View All Countries

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