Find the right influencer for your brief
Every pick describes themselves as Black in their own written words. Match the product, the buyer it was made for and the way it needs to be shown.
Photo: Chizi Duru / Linktree
Chizi Duru
Hair loss and scalp care
amazon.com/shop/chiziduruamazon.com storefrontChizi makes videos about natural hair, beauty and adulthood from New York City, and she has documented her own female pattern hair loss. Her links page leads to her Amazon storefront.
- In their words
- She describes herself as “a high-achieving Black woman, entrepreneur, and Christian” in the description of her own February 2026 podcast episode.
- Why consider them
- A strong reference for hair growth products, scalp treatments and recovery aids, where a shopper wants to hear what someone with real hair loss tried, in what order, and what each step did.
- Relevant work
- In her July 2026 video about the hair transplant she travelled to Turkey for, she links the minoxidil foam and DHT blocker she tried first, the cooling caps she wore while her scalp healed and an anti-slip mesh hair wrap, each on Amazon. She used minoxidil for about two years and says it did not bring back the density she had lost.
- Before you reach out
- That video carries a referral form for the clinic that treated her, and her own shop is listed as opening soon. Confirm there is no conflict, and agree how your product fits the routine she already publishes.

Photo: Thamarr Guerrier / Musings of a Curvy Lady
Thamarr Guerrier (Musings of a Curvy Lady)
Plus-size outfits in 2X to 4X
amazon.com/shop/musingsofacurvyladyamazon.com storefrontThamarr, a former nurse in Jacksonville, Florida, styles plus-size outfits and tests body care and fragrance. Her own site links her Amazon storefront.
- In their words
- On her own blog she writes that she joined an endometrial cancer campaign “not just because I’m a nurse, but also as a Black woman”.
- Why consider them
- A strong reference for apparel sold above a 2X, where the shopper wants to see the piece on a body like hers and hear which size was taken before she orders.
- Relevant work
- In her September 2026 Amazon fall haul she wears a funnel-neck jacket in a 3X and points out that it goes up to a 4X. She gives the sizes she took in the rest of the outfit, a 2XL top with 3XL jeans at 5'4", and links each piece.
- Before you reach out
- Her videos carry discount codes for several brands, including shapewear and body care. Confirm there is no conflict with your category, and check that your size range reaches the sizes she wears.
Photo: Dr. Dina Strachan / Linktree
Dr. Dina Strachan (Aglow Dermatology)
Dry skin and body moisturizers
amazon.com/shop/drdinamdamazon.com storefrontDr. Dina Strachan is a board-certified dermatologist in Manhattan whose practice, Aglow Dermatology, works with skin of color and hair loss. The Shop link on her own site leads to her Amazon storefront.
- In their words
- Her own practice site introduces her as a leading Black dermatologist in New York City.
- Why consider them
- A strong reference for moisturizers, cleansers and scalp products, where a shopper wants a dermatologist's reason for a formula rather than a finished look.
- Relevant work
- In an April 2026 review she recommends a Eucerin body cream for very dry skin, linked on Amazon, and explains who it suits: “It moisturizes skin without leaving it sticky. I especially like it for men who sometimes have more issues using moisturizers due to body hair.”
- Before you reach out
- She recommends products through her practice, earns a commission on shop links and carries a code for a hair growth device. Make sure your ingredients and claims hold up to a dermatologist's reading before you send a sample.

Photo: Jenné Claiborne / Sweet Potato Soul
Jenné Claiborne (Sweet Potato Soul)
Air fryers and plant-based meal prep
amazon.com/shop/sweetpotatosoulamazon.com storefrontJenné is a private chef and cookbook author in Atlanta who has published vegan recipes at Sweet Potato Soul since 2011. Her shop page links the Amazon storefront of kitchen tools she uses.
- In their words
- In her own black-eyed peas recipe she writes: “Take it from me, I’m a black girl from Georgia.”
- Why consider them
- A strong reference for air fryers, blenders and freezer storage bought by cooks who batch-cook, where a recipe shows the product doing the work rather than sitting on a counter.
- Relevant work
- Her March 2025 air fryer guide, updated in February 2026, compares the models she has cooked with and links each on Amazon. Of the air fryer toaster oven she moved up to, she writes that it “allows for multiple layers of cooking for maximum efficiency”. An October 2025 soup roundup freezes portions in 2 cup silicone trays, also linked.
- Before you reach out
- She writes her own cookbooks, sells meal plans and links Target, Walmart and iHerb as well as Amazon. Agree that the content links to your Amazon listing before you ship.
Photo: Zenese Ashley / Linktree
Zenese Ashley
Silk press care and night routines
amazon.com/shop/zeneseashleyamazon.com storefrontZenese films hair care for straight natural hair from Charlotte, North Carolina, from the silk press itself to the wrap she sleeps in. Her links page leads to her Amazon storefront.
- In their words
- In her own video description she writes that she advocates for Black-owned businesses “as a Black Professional in the corporate fashion/retail space”.
- Why consider them
- A strong reference for wraps, bonnets, satin rods, brushes and heat protectants, where the buying question is whether a style survives the night and the second week.
- Relevant work
- Her March 2026 night routine wraps her hair in a mesh wrap net and sets the ends on satin flexi rods, both linked on Amazon, and she marks the video as not sponsored: “This routine helps keep my hair looking its best and helping preserve my silk press for 2 weeks!”
- Before you reach out
- She carries discount codes for hair and beauty brands and links ShopMy alongside Amazon. Agree where she will link your product before you send it.
Photo: Sabir M. Peele / Men's Style Pro
Sabir M. Peele (Men's Style Pro)
Menswear accessories and basics
amazon.com/shop/mensstyleproamazon.com storefrontSabir runs Men's Style Pro from Philadelphia, reviews menswear and publishes a monthly Amazon style edit. His about page gives his own measurements, 5'9" and about 170 lbs.
- In their words
- On his own blog he writes: “As a Black man, a father, husband and human being, it’s my duty to stand up for what’s right.”
- Why consider them
- A useful reference for watches, sunglasses, bags and everyday menswear, where a man wants to know how a piece wears over months rather than how it looks in a product photo.
- Relevant work
- His February 2026 style edit recommends a 38 mm dive watch, linked on Amazon, that he says suits slimmer wrists: “I wear it a few times a week.” He names the polarized sunglasses under $20 he is wearing as he writes the piece.
- Before you reach out
- He works as a stylist and brand consultant and runs a monthly series with Amazon Fashion. Ask about existing partnerships in your category before you send a sample.
Photo: Aleia / Linktree
Aleia (AsAlwaysAleia)
Heat-free curl sets
amazon.com/shop/asalwaysaleiaamazon.com storefrontAleia films heat-free styles for curly hair, from roller sets to wash-day routines. Her links page leads to her Amazon storefront of hair products.
- In their words
- Her own video titles describe her as “Just a black girl who loves to get dressed” and count her among the Black girls who secretly love wash day.
- Why consider them
- A strong reference for rollers, setting mousses, bonnets and dryers, where the buying question is whether a style can be set at home, slept in and still look right the next morning.
- Relevant work
- In her March 2026 roller set tutorial she sets flex grip rollers, linked on Amazon, on freshly washed hair with a gel-to-foam mousse. She picks the longest rollers because her hair is long and she wants a smaller curl, dries the set under a hooded dryer for about an hour and sleeps in the rollers.
- Before you reach out
- She sells a heat-free curls guide, carries codes for several hair brands and also keeps a Walmart storefront. Confirm there is no conflict and agree where she will link your product.

Photo: Kay Akpan / Linktree
Kay Akpan (The Mom Trotter)
Kids' luggage and travel gear
amazon.com/shop/themomtrotteramazon.com storefrontKay travels full time with her family and writes The Mom Trotter about family travel, RV life and homeschooling. Her links page leads to her Amazon storefront of travel gear.
- In their words
- On her own site she writes: “As a Black woman, the wife to a Black man and mother to a Black child, diversity is a topic I am very passionate about!!”
- Why consider them
- A strong reference for kids' suitcases, travel pillows and family travel gear, where the proof a parent wants is a product that survived a real trip with a child.
- Relevant work
- Her September 2026 review of kids' luggage compares the cases her son has actually used, including a two-piece spinner set she links on Amazon: “We used the 26-inch case to carry Aiden’s clothes and shoes during a three-week trip to Europe.”
- Before you reach out
- She runs her own group trips and earns from travel card and insurance links. Check that the link she plans to use opens your product page, since some of her Amazon links open a search instead.
These are editorial picks, not a ranking by sales or audience size. Photos come from the influencers’ own sites or public profiles, and inclusion does not imply a relationship with Spreesy. If you are listed and want your information changed or removed, use the influencer information and removal page.
Selling in Canada? Compare our Canadian Amazon influencer picks, with country-specific storefronts and practical campaign checks.
Selling to shoppers over 50? Compare our Amazon influencers over 50, from gray hair care to classic wardrobes.
Choose for what your product is made for
Start with who buys your product. A curl cream for tightly coiled hair, a body cream for very dry skin and a jacket cut for a 3X answer different questions. Name the hair type, skin concern or size range your product is made for, then look for an influencer whose recent work already shows it.
Judge the work, not an audience you assume. How an influencer describes themselves tells you who makes the content, not who watches it. Spreesy does not record race or ethnicity, and neither a storefront nor a photo shows who an audience is. Compare the products they recommend and the questions their work answers.
Put the brief and the terms in writing. Name the product, what the content should show and where it links, then agree the fee, usage rights and timing before you ship. Offer what you would offer any influencer with comparable work.
For a step-by-step process, read how to find and evaluate Amazon influencers. When you are ready to write, use our guide to reaching out to Amazon influencers, with message templates.
Search your ASIN for more influencers
Start with your ASIN or a comparable product. Spreesy helps you find influencers with relevant recommendation evidence, inspect their work and organize your outreach.
Explore the Amazon influencer database or learn how to keep track of your contacts with outreach lists.
Questions about Black Amazon influencers
Who are the best Black Amazon influencers?
The best choice depends on the product and the brief. Use the shortlist to compare subject matter and presentation, then review recent work and relevant product recommendations. Inclusion here does not establish availability, audience size or sales results.
How do you know each influencer on this list is Black?
Each pick describes themselves as Black in their own written words, on their own site, their links page or their own video titles and descriptions, and we checked those statements in September 2026. We never read anyone’s race from a photo or a name, and being named on someone else’s list is not evidence.
How should I approach a Black influencer about my product?
Write to the business contact they publish on their own site or links page. Say what your product is made for, such as a hair type, a skin concern or a size range, and what the content should show, then agree on fees, usage rights and timing before you ship. Offer the terms you would offer any influencer with comparable work.
How do I find more Black Amazon influencers?
Search your ASIN or a comparable product in Spreesy to see the influencers who already recommend it, then read each one’s own site for how they describe themselves. Spreesy does not record race or ethnicity, so the influencer’s own words are the only reliable source.

The Tidy Home Favorites
Carolina McCauley
Naptime Kitchen
Reilly's Amazon Finds
Dani Atkinson
Lauren Burke
Em S