TikTok + Italy

TikTok Creators in Italy

Partner with Italian TikTok influencers who understand local trends and drive authentic engagement.

Find Italian Creators

Local Expertise

Creators who understand Italian culture, trends, and audience preferences.

TikTok Specialists

Verified TikTok creators who know how to drive engagement and conversions.

Vetted Quality

Every creator is screened for engagement authenticity and content quality.

Research Snapshot

TikTok creator benchmarks in Italy

Directional rate, engagement, and CPM bands to help you budget Italian creator outreach.

Updated February 2026Confidence: 88/100

Rate range

$237–$1,201

Per post estimate

Engagement band

3.3%–8.7%

Directional range

CPM band

$16–$45

Estimated CPM

Sample size

122

Creators modeled

Methodology

• Aggregated creator quotes are normalized across platforms to estimate typical per‑post rates.
• Engagement bands blend recent creator performance with public platform benchmarks.

Limitations

• Benchmarks do not account for fixed production costs or product seeding.
• Seasonal spikes (Q4, Prime Day) can elevate CPMs beyond baseline.

Creator Benchmarks for TikTok in Italy

Performance bands based on the creators we've vetted for Italy.

Based on 18 vetted creators in our index.

Creators Available

In this page's matching set

Follower Range

1,806-274,400

Typical creator audience size

Engagement Band

6.0%-11.5%

25th-75th percentile

Typical Rate Range

$200-$499

Estimated from median creator data

Avg views range: 25,773-92,420Effective CPM: 11.61

Estimate your budget

Top TikTok creators in Italy

A live sample of TikTok creators available for Italian campaigns.

𓂃 ࣪˖ ִֶָ 𓆩♡̸𓆪⋆

@..jenxvs

TikTok

ig:lovsanaa_ Girls company es lo mejorr!!💞🏡 info al priv (flop)

Followers

200,900

Engagement

19.5%

Avg Views

187,702

Girls CompanyPersonal BrandingSocial Media MarketingFashion/Beauty

Spreesy quality score: 100

🌞TITA🌞

@_titalacamionista500

TikTok

⚠️ ACCOUNT UFFICIALE⚠️ Camionista per passione💖 insta. istratetita Scania👑

Followers

75,600

Engagement

7.0%

Avg Views

37,200

Truck LifestyleRoad TripsTruck Driving StoriesTravel

Spreesy quality score: 99

drive.therapist

@christiandivincenzo__

TikTok

📷 christiandivincenzo__ 📩 [email protected] 🚗 driving therapy 🎧

Followers

57,500

Engagement

9.2%

Avg Views

93,101

Night DrivingCar CultureDriving Therapy

Spreesy quality score: 99

Pierluigi Carreno

@zeropiero

TikTok

99% Zeropiero 1% ciclista IG: zeropiero 📧: [email protected]

Followers

58,700

Engagement

7.5%

Avg Views

172,032

Road CyclingBike ReviewsCycling VlogsBike Commuting

Spreesy quality score: 99

Selshalz.

@kapansadar_

TikTok

Kota Bandung - Affiliator💰 Ig selshalzfrh

Followers

30,900

Engagement

8.0%

Avg Views

45,315

FashionBeautyLifestyleShopping

Spreesy quality score: 97

ilsupremomacchinista

@ilsupremomacchinista

TikTok

Ti piacciono i treni? SEGUIMI 🚂 📩 collab: [email protected]

Followers

26,400

Engagement

9.5%

Avg Views

176,045

Train EnthusiastsRailway WorkersTravelItalian Culture

Spreesy quality score: 97

Sarah 💋

@sarahcurr888

TikTok

Just girly things 🤍 beauty, home, food, vlogs *[email protected]*

Followers

38,000

Engagement

7.0%

Avg Views

27,700

FashionFood & DrinkVloggingBeauty

Spreesy quality score: 97

Cosmin.vdc…🎲

@cosmin0492

TikTok

🚛🚛 🇹🇩 Bistrita 🇪🇸Barcelona

Followers

13,300

Engagement

5.8%

Avg Views

23,015

Scania TrucksTruck TuningTruck DrivingEuropean Trucks

Spreesy quality score: 95

Merceria Franca Tartarini

@merceriafranca

TikTok

La Merceria di Nonna è a Bologna In Via Lame 25 "Merceria Franca Tartarini " La Nonna Vi ringrazia e vi aspetta ❤️ Social gestito da Mio Nipote @Filippo Vaiani

Followers

14,100

Engagement

17.0%

Avg Views

81,700

Fabric StoreLocal BusinessBologna Shops

Spreesy quality score: 95

Alexander Stortini

@alexanderstortinireal

TikTok

Fashion & Lifestyle Influencer Road to 15K 🔥 Milan 🇮🇹

Followers

13,100

Engagement

16.3%

Avg Views

25,130

FashionLifestyle

Spreesy quality score: 95

ettiaviation

@ettiaviation

TikTok

✈️ L'aviazione per tutti! 🛬 Per trasmette la mia grande passione per il volo!

Followers

10,100

Engagement

6.2%

Avg Views

35,613

PlanespottingAirline AnalysisAirport SpottingFlight Information

Spreesy quality score: 94

Mrfreench3

@mrfreench3

TikTok

per collab💵: [email protected] recensioni❤️🥇 Ridere per non piangere💪

Followers

10,600

Engagement

5.0%

Avg Views

28,250

Restaurant ReviewsSchool ReviewsFood ReviewsLocal Area Recommendations

Spreesy quality score: 94

yagshy_goshunow

@yagshy_goshunow

TikTok

Ynam sizden netije bizden!

Followers

274,400

Engagement

6.1%

Avg Views

90,377

Local Business PromotionProduct ReviewsBusiness PartnershipsOnline Marketing

Spreesy quality score: 93

Asif jutt

@jutt.asif

TikTok

Non mi prendi in giro 🤌

Followers

11,000

Engagement

5.9%

Avg Views

5,056

Car ServicesDriving ServicesTransportation Services

Spreesy quality score: 93

Sinapps Web Agency

@sinapps_italia

TikTok

⚡️

Followers

6,065

Engagement

12.1%

Avg Views

190,771

Digital Marketing AgencyCreative AgencySocial Media MarketingBusiness Consulting

Spreesy quality score: 93

Zuleika Balzano

@zuleika.balzano7

TikTok

Come si fa a tornare virali?

Followers

47,900

Engagement

6.0%

Avg Views

17,000

TikTok GrowthViral ContentSocial Media Marketing

Spreesy quality score: 92

fab.reseller

@fab.reseller

TikTok

IG - @FAB.RESELLER 👇🏻IL MIO FORNITORE SEGRETO👇🏻

Followers

129,600

Engagement

3.9%

Avg Views

66,300

Fashion ResellingRetail ResellingOnline ResellingUsed Clothing Reselling

Spreesy quality score: 91

👀মিয়া ভাই⚡

@jahid2k07

TikTok

🌏My dream country..🇮🇹 (New account 🥷🏻) (🌷You are my only one in this world whom l'm crazy about...love)___(J+🇮🇹)🤍

Followers

1,806

Engagement

26.0%

Avg Views

933

Personal ReflectionsRelationshipsCultural observationsEmotional Expression

Spreesy quality score: 90

See more creators

Market Intelligence: Italy

Key insights for creator partnerships in this market

Top Platforms

InstagramTikTokYouTube

Popular Niches

FashionBeautyTravel

Languages

ItalianEnglish

E-commerce

Amazon.iteBayZalando

TikTok Campaign Playbook

What consistently converts for TikTok campaigns in Italy.

Open with the product payoff in the first 2-3 seconds.

Use native trends (audio + captions) while keeping brand cues subtle.

Show before/after or "day-in-the-life" sequences to build trust fast.

Drive a single CTA: "tap bio" or a pinned comment link.

Encourage UGC-style shooting over studio content for higher watch time.

Repurpose top posts into Spark Ads once engagement stabilizes.

How Spreesy Vets Creators

We only surface creators who pass engagement and audience-fit checks.

Engagement authenticity: we flag abnormal like/view ratios and bot signals.

Audience fit: location + interest alignment against the target market.

Content quality: consistent posting cadence and conversion-friendly hooks.

AI-POWERED DISCOVERY

See How Perfect Matches Look

From match score to first email—everything you need to close the deal.

Matches are personalized to your product—here are examples across different niches:

Example Matches

𓂃𓆩

𓂃 ࣪˖ ִֶָ 𓆩♡̸𓆪⋆

@..jenxvs🇮🇹IT

marketing

100

Bio

ig:lovsanaa_ Girls company es lo mejorr!!💞🏡 info al priv (flop)

200.9K

Followers

19.5%

Engagement

187.7K

Avg Views

Focus Areas

Girls CompanyPersonal BrandingSocial Media MarketingFashion/Beauty

Get started free

🌞T

🌞TITA🌞

@_titalacamionista500🇮🇹IT

vehicles & transportation

Bio

⚠️ ACCOUNT UFFICIALE⚠️ Camionista per passione💖 insta. istratetita Scania👑

75.6K

Followers

7.0%

Engagement

37.2K

Avg Views

Focus Areas

Truck LifestyleRoad TripsTruck Driving StoriesTravel

Get started free

drive.therapist

@christiandivincenzo__🇮🇹IT

vehicles & transportation

Bio

📷 christiandivincenzo__ 📩 [email protected] 🚗 driving therapy 🎧

57.5K

Followers

9.2%

Engagement

93.1K

Avg Views

Focus Areas

Night DrivingCar CultureDriving Therapy

Get started free

+0 more quality matches available

TikTok Marketing in Italy

Why work with TikTok creators in Italy?

Italian TikTok creators understand local trends, culture, and audience preferences. They create authentic content that resonates with Italy's market and drives higher engagement. Campaigns perform best when creators can speak Italian, English.

How many TikTok creators does Spreesy have in Italy?

Our database includes verified TikTok influencers from Italy across all follower tiers. Use our filters to find the perfect match for your campaign goals and budget. We see strong creator supply in Fashion, Beauty, Travel.

What types of TikTok content work best in Italy?

Italian audiences respond well to localized content. Top-performing TikTok creators in Italy often use local language, trending sounds, and culturally relevant themes.