TikTok + Brazil

TikTok Creators in Brazil

Partner with Brazilian TikTok influencers who understand local trends and drive authentic engagement.

Local Expertise
Creator profiles with local language, culture, and audience context for Brazilian markets.
TikTok Specialists
TikTok creator signals that help sellers judge content style, audience fit, and outreach angle.
Vetted Quality
Review engagement authenticity, posting cadence, and content quality before adding creators to a campaign.
Research Snapshot

TikTok creator benchmarks in Brazil

Directional rate, engagement, and CPM bands to help you budget Brazilian creator outreach.

Updated February 2026Directional planning ranges
Rate range

$203–$1,033

Per post estimate

Engagement band

3.1%–8.3%

Directional range

CPM band

$14–$39

Estimated CPM

Methodology
  • Engagement bands blend platform baselines with category-level planning context.
  • CPM ranges reflect historical pricing and content complexity.
Limitations
  • Individual creator rates can exceed ranges when content rights or whitelisting are included.
  • Benchmarks do not account for fixed production costs or product seeding.
Campaign brief

How to brief TikTok creators in Brazil

Use this page when you need TikTok content that feels native to Brazil, not a generic global creator list with a country filter bolted on.

Good fit when

TikTok product demos, launch posts, and UGC that needs Brazilian language, references, or retail context.

Vetting focus

Check local audience mix, recent TikTok posting cadence, engagement quality, and whether the creator has already made Amazon-friendly product content.

Outreach angle

Lead with the local customer problem, the product proof you want shown, and one clear Amazon listing action you want viewers to take.

What to check before saving
  • Language fit: Portuguese
  • Top local channels: TikTok, Instagram, YouTube
  • Popular niches: Beauty, Lifestyle, Fashion
  • Retail context: Amazon.com.br, Mercado Livre, Magazine Luiza

Creator Benchmarks for TikTok in Brazil

Performance bands based on the creators we've vetted for Brazil.

Based on 18 creator profiles in our index.

Creators Available

18

In this page's matching set

Follower Range

225,300-7,900,000

Typical creator audience size

Engagement Band

7.6%-9.7%

25th-75th percentile

Typical Rate Range

$22,219-$55,547

Estimated from median creator data

Avg views range: 1,633,487-4,722,102Effective CPM: 13.72

Top TikTok creators in Brazil

A live sample of TikTok creators available for Brazilian campaigns.

Gabriela Raina
@gabrielaraina
TikTok

𝗯𝗼𝗼𝗸𝘁𝗼𝗸𝗲𝗿 [email protected] 🦋 me siga nas bookredes 🦋 links

Followers

225,300

Engagement

7.7%

Avg Views

2,285,580

PetsAnimalsPet carepet-products
Spreesy quality score: 100
JULIANA MOTTA
@eujulianamotta
TikTok

JULIANA MOTTA beauty | fashion | lifestyle 📩: [email protected]

Followers

3,600,000

Engagement

8.3%

Avg Views

1,849,410

BeautySkincarePersonal carebeauty-skincare
Spreesy quality score: 100
Jonathan Simquini
@jonathansimquini
TikTok

🚗 Carona de sucesso! 📥Contato/Publicidades [email protected]

Followers

518,200

Engagement

7.6%

Avg Views

1,527,110

AutomotiveCarsVehiclesautomotive
Spreesy quality score: 100
nickindicasp
@nickindicasp
TikTok

Promo em SP💖 @fornecedoresdanick @dicasdepatricinha [email protected] 🔱

Followers

906,000

Engagement

9.3%

Avg Views

735,107

BeautySkincarePersonal carebeauty-skincare
Spreesy quality score: 100
Prof. Marcel Camargo
@profmarcelcamargo
TikTok

Contato: [email protected]

Followers

2,500,000

Engagement

14.4%

Avg Views

4,148,990

FitnessWellnessHealthfitness-wellness
Spreesy quality score: 100
Samuru
@samuruuu
TikTok

Terror + Curiosidades + uns vídeos aleatórios 📬 [email protected]

Followers

233,600

Engagement

14.5%

Avg Views

1,438,820

ParentingFamilyBabybaby-parenting
Spreesy quality score: 100
Hype
@hypennon
TikTok

🪙🪽🐁 São Luís / Ma Pai de Safhira 🐾 ✉️ [email protected]

Followers

3,200,000

Engagement

8.1%

Avg Views

1,561,512

PetsAnimalsPet carepet-products
Spreesy quality score: 100
Ester Carvalho
@estercarv4lh0
TikTok

Humor|Rotina|trabalho Ig: estercarv4lh0 📩 [email protected]

Followers

3,200,000

Engagement

10.9%

Avg Views

4,755,022

PetsAnimalsPet carepet-products
Spreesy quality score: 100
Bárbara Labres
@barbara.labres
TikTok

🎧 Produtora | DJ | compositora 📩 Contato: [email protected]

Followers

7,900,000

Engagement

8.7%

Avg Views

7,442,160

PetsAnimalsPet carepet-products
Spreesy quality score: 100
Bia Sayuri
@biasayurii_
TikTok

sp || sou legal, juro 🙃 📩 [email protected]

Followers

1,200,000

Engagement

9.5%

Avg Views

3,003,973

BusinessOfficeProductivityoffice-productivity
Spreesy quality score: 100
Like House Br
@likehouse_br
TikTok

Somos uma casa de creators 💜 Email: [email protected] Vídeo novo 👇🏻

Followers

1,300,000

Engagement

8.5%

Avg Views

4,623,340

HomeKitchenHome decorhome-kitchen
Spreesy quality score: 100
Weedzao
@weedzao
TikTok

Contato: [email protected]

Followers

1,100,000

Engagement

5.9%

Avg Views

1,192,640

FitnessWellnessHealthfitness-wellness
Spreesy quality score: 100
Katlen Martins
@katlenof
TikTok

Katlen Martins Oficial 💜 Zuum Boom 🚀 [email protected]

Followers

4,300,000

Engagement

6.8%

Avg Views

4,104,560

FashionStyleAccessoriesfashion-accessories
Spreesy quality score: 100
Noah Tavares
@euamonono
TikTok

Nonô e família ❤️👨‍👩‍👦 Cuidado p ñ se apaixonar [email protected]

Followers

6,100,000

Engagement

9.8%

Avg Views

3,256,180

ParentingFamilyBabybaby-parenting
Spreesy quality score: 100
Pablo e Verônica
@pabloeveronicaoficial
TikTok

✈️ Dança, diversão e viagens em familia! 💌 [email protected]

Followers

6,200,000

Engagement

7.6%

Avg Views

8,907,283

ParentingFamilyBabybaby-parenting
Spreesy quality score: 100
Math 🦉
@omatheusgui
TikTok

🇧🇷 pr/sc 📥 Contato/Publicidades [email protected] The Real Agency

Followers

2,900,000

Engagement

9.3%

Avg Views

6,923,430

PetsAnimalsPet carepet-products
Spreesy quality score: 100
Sarah Smaniotto
@sarahsmaniotto33
TikTok

Curiosidades, terror e mistérios! ⚠️ 📩 [email protected] @Sarah 🖤⚠️

Followers

661,400

Engagement

12.6%

Avg Views

4,084,666

PetsAnimalsPet carepet-products
Spreesy quality score: 100
Amanda Araújo
@_amanndaraujo
TikTok

Dancer | Coreographer Contato: [email protected]

Followers

5,100,000

Engagement

7.4%

Avg Views

4,976,420

BeautySkincarePersonal carebeauty-skincare
Spreesy quality score: 100

Market Intelligence: Brazil

Key insights for creator partnerships in this market

Top Platforms
TikTokInstagramYouTube
Popular Niches
BeautyLifestyleFashion
Languages
Portuguese
Retail
Amazon.com.brMercado LivreMagazine Luiza

TikTok Campaign Playbook

What consistently converts for TikTok campaigns in Brazil.

Open with the product payoff in the first 2-3 seconds.
Use native trends (audio + captions) while keeping brand cues subtle.
Show before/after or "day-in-the-life" sequences to build trust fast.
Drive a single CTA: "tap bio" or a pinned comment link.
Encourage UGC-style shooting over studio content for higher watch time.
Repurpose top posts into Spark Ads once engagement stabilizes.

How Spreesy Vets Creators

We only surface creators who pass engagement and audience-fit checks.

Engagement authenticity: we flag abnormal like/view ratios and bot signals.

Audience fit: location + interest alignment against the target market.

Content quality: consistent posting cadence and conversion-friendly hooks.

PRODUCT-FIT DISCOVERY

See How Perfect Matches Look

From fit reasons to first outreach, keep creator review tied to the Amazon product.

Example Matches
GR

Gabriela Raina

@gabrielaraina🇧🇷BR
pets
100
Match for Pets Brands
Bio

𝗯𝗼𝗼𝗸𝘁𝗼𝗸𝗲𝗿 [email protected] 🦋 me siga nas bookredes 🦋 links

225.3K
Followers
7.7%
Engagement
2.3M
Avg Views
Focus Areas
PetsAnimalsPet carepet-products
JM

JULIANA MOTTA

@eujulianamotta🇧🇷BR
beauty & personal care
100
Match for Beauty Brands
Bio

JULIANA MOTTA beauty | fashion | lifestyle 📩: [email protected]

3.6M
Followers
8.3%
Engagement
1.8M
Avg Views
Focus Areas
BeautySkincarePersonal carebeauty-skincare
JS

Jonathan Simquini

@jonathansimquini🇧🇷BR
automotive
100
Match for Automotive Brands
Bio

🚗 Carona de sucesso! 📥Contato/Publicidades [email protected]

518.2K
Followers
7.6%
Engagement
1.5M
Avg Views
Focus Areas
AutomotiveCarsVehiclesautomotive
+0 more quality matches available

TikTok Marketing in Brazil

Why work with TikTok creators in Brazil?
Brazilian TikTok creators can understand local trends, culture, and audience preferences. For Amazon sellers, that local context can make product seeding, creator briefs, and audience-fit review more useful. Start with creators who can speak Portuguese.
How many TikTok creators does Spreesy have in Brazil?
Spreesy tracks TikTok creator profiles from Brazil across follower tiers. Use the filters and fit notes to find stronger-fit creators for your Amazon product category, campaign goals, and budget. We see strong creator supply in Beauty, Lifestyle, Fashion.
What types of TikTok content fit Brazil?
Brazilian audiences often need localized content cues. Strong TikTok creator fits in Brazil usually depend on local language, product use cases, content format, and buyer context.

Explore Other Platforms in Brazil

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