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Amazon PPC ACOS & ROAS Calculator
Determine if your Amazon advertising campaigns are actually profitable.
Campaign Data
Your margin before ad costs.
Profitable Campaign
Your ACOS is lower than your profit margin. You are making money on these ads.
Performance Metrics
ACOS
0.00%
Advertising Cost of Sales
ROAS
0.00
Return on Ad Spend
Break-Even ACOS0.00%
If your ACOS is higher than 0.00%, you are losing money.
Lower Your ACOS with Influencers
Influencer traffic often converts higher and costs less than Amazon PPC.
What is ACOS?
ACOS (Advertising Cost of Sales) is the key metric for Amazon PPC. It represents the ratio of ad spend to ad revenue.
Formula: ACOS = (Ad Spend ÷ Ad Sales) × 100
What is ROAS?
ROAS (Return on Ad Spend) is the inverse of ACOS. It tells you how many dollars you make for every dollar spent.
Formula: ROAS = Ad Sales ÷ Ad Spend